drug marketing

New Warning Letter Reflects Recent Shifts in FDA Enforcement of Drug Promotion
Sidley Austin LLP
Tue, 08/22/23 - 09:53 am
FDA
drug marketing
pharma marketing
OPDP
warning letters
Eohilia maker Takeda targets doctors in a first-time eosinophilic esophagitis awareness push
Fierce Pharma
Wed, 03/31/21 - 10:49 am
Takeda
eosinophilic esophagitis
drug marketing
JPM: Lilly, Moderna, insitro CEOs say pandemic forced R&D, marketing and ops changes worth keeping
Fierce Pharma
Wed, 01/13/21 - 12:13 am
JPMHC 2021
COVID-19
pandemic
R&D
drug marketing
David Ricks
Stephane Bancel
Pharma CEOs
GSK’s ViiV Healthcare caps virtual HIV summit with a Facebook Live cabaret
Fierce Pharma
Sat, 11/14/20 - 09:56 pm
GSK
ViiV
HIV
Facebook
drug marketing
FDA warns Sprout for misleading Addyi come-on
RAPS.org
Tue, 09/15/20 - 11:26 pm
Sprout Pharmaceuticals
Addyi
FDA
drug marketing
female sexual dysfunction
Boehringer debuts IPF songwriting contest with MLB player-turned-singer Bernie Williams
Fierce Pharma
Mon, 06/29/20 - 09:58 am
Boehringer Ingelheim
IPF
drug marketing
Move me: Emotional appeals motivate doctors more than facts and figures do
Fierce Pharma
Tue, 01/14/20 - 09:54 pm
drug marketing
physicians
All hail drug reps: Most cancer docs rely on pharma salespeople for info, survey finds
Fierce Pharma
Tue, 12/17/19 - 10:47 am
drug reps
oncology
oncologists
drug marketing
Cardinal Health
Pfizer to debut podcast series around vaccines, probing scientific, cultural and political issues
Fierce Pharma
Wed, 12/11/19 - 10:30 am
Pfizer
vaccines
podcasts
drug marketing
Too Much, Too Soon: OPDP Issues Untitled Letter for Pre-approval Promotion
FDA Law Blog
Mon, 11/25/19 - 09:43 am
OPDP
drug marketing
pre-approval promotion
Lift off! Celgene MS effort launches hot air balloon to highlight brain health
Fierce Pharma
Mon, 08/5/19 - 11:14 am
Celgene
multiple sclerosis
MS
ozanimod
drug marketing
Do Biopharma Companies Really Spend More on Marketing Than R&D?
RAPS.org
Tue, 07/23/19 - 07:42 pm
R&D
drug pricing
drug marketing
Amag’s plan to bypass female libido drug pitfalls? Social media.
Bizjournals
Sat, 06/22/19 - 12:34 pm
Amag
drug marketing
social media
Vyleesi
female sexual dysfunction
Justice Department launches probe into Acadia's Nuplazid marketing
Fierce Pharma
Mon, 03/11/19 - 11:45 am
Acadia Pharmaceuticals
Nuplazid
DOJ
drug marketing
Are Scare Tactics Being Used to Avoid Biosimilar Competition?
BioSpace
Sat, 01/12/19 - 11:39 am
biosimilars
competition
drug marketing
Pharma DTC spending outpaces rest of medical marketing, JAMA study finds
BioPharma Dive
Tue, 01/8/19 - 07:14 pm
DTC advertising
drug marketing
Careful, reps: Doctors are watching, FDA promo police's latest rebuke shows
Fierce Pharma
Tue, 10/30/18 - 12:15 pm
FDA
drug reps
physicians
Eisai
Fycompa
drug marketing
Insight: How Novartis built a ‘money-filled moat’ to market Kymriah
Biopharma Reporter
Thu, 10/4/18 - 06:59 pm
Novartis
Kymriah
competition
drug marketing
CAR-T
Adempas maker Bayer connects hypertension patients with new mentoring group
Fierce Pharma
Fri, 07/13/18 - 11:17 pm
Bayer
patients
drug marketing
hypertension
Adempas
Tough time targeting women, pharma? Think time-crunched and family-first: study
Fierce Pharma
Wed, 07/11/18 - 10:10 am
drug marketing
women

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