Lift off! Celgene MS effort launches hot air balloon to highlight brain health

Lift off! Celgene MS effort launches hot air balloon to highlight brain health

Source: 
Fierce Pharma
snippet: 

Celgene plans to lift the importance of brain health in multiple sclerosis—quite literally—with its “Brain Bulb” hot air balloon. Part of the MS MindShift awareness campaign, the balloon is off on its maiden voyage just weeks after the FDA accepted Celgene's application for ozanimod approval.