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drug marketing
FDA Explains Physician Survey on Drug Marketing
RAPS.org
Sat, 03/17/18 - 10:59 am
FDA
drug marketing
physicians
drug reps
FDA's promo police put pharma marketing to the test with 6 new research studies
Fierce Pharma
Fri, 03/16/18 - 09:12 pm
FDA
OPDP
drug marketing
drug ads
Johnson & Johnson’s stay-out-of-jail marketing for schizophrenia blockbuster Invega Sustenna raises eyebrows
Fierce Pharma
Thu, 02/15/18 - 11:46 pm
JNJ
drug marketing
schizophrenia
Invega Sustenna
Beat you to it, Purdue. Other opioid makers already ditched promotions
Fierce Pharma
Wed, 02/14/18 - 11:35 am
Purdue
opioids
opioid crisis
drug marketing
Teva Pharmaceutical
Janssen
Allergan
Endo International
As CAR-Ts go from candidates to brands, what's the marketing strategy?
Medical Marketing and Media
Tue, 02/13/18 - 09:01 am
CAR-T
drug marketing
JCAR017
Juno Therapeutics
Celgene
bb2121
Bluebird Bio
apalutamide
Janssen
Expect augmented reality to come up big for pharma marketers: expert
Fierce Pharma
Mon, 02/12/18 - 09:42 am
augmented reality
drug marketing
End of an era: Purdue to stop marketing opioids to doctors
Stat
Sun, 02/11/18 - 01:27 pm
Purdue Pharma
drug marketing
oxycontin
opioids
opioid crisis
Takeda teams with Cedars Sinai on tech tool to personalize IBD treatment choices
Fierce Pharma
Thu, 02/8/18 - 09:16 am
drug marketing
Takeda
Cedars Sinai
IBD
mobile apps
GSK, Bayer top global ranking for online messaging
Fierce Pharma
Wed, 02/7/18 - 11:27 am
GSK
Bayer
online messaging
pharma websites
drug marketing
Hyperpersonalization, or super-targeted marketing, is a growing pharma opportunity, agency says
Fierce Pharma
Tue, 01/23/18 - 08:41 am
drug marketing
pharma marketing
hyperpersonalization
Pharma's selfie game is strong, and it could get stronger next year
Fierce Pharma
Wed, 12/20/17 - 09:54 am
drug marketing
social media
4 Ways To Market CAR-T Therapies
Medical Marketing and Media
Mon, 10/16/17 - 09:43 pm
drug marketing
CAR-T
Insys ignored warnings about marketing powerful opioid Subsys
Stat
Wed, 09/6/17 - 09:02 pm
Insys
opioids
Subsys
drug marketing
Nordisk settles DOJ’s Victoza marketing suit for $59m
Drug Delivery Business News
Wed, 09/6/17 - 10:40 am
Novo Nordisk
DOJ
Victoza
drug marketing
FDA Warns Drugmaker Over Opioid Marketing Materials
RAPS.org
Tue, 09/5/17 - 10:18 pm
FDA
Cipher Pharmaceuticals
opioids
drug marketing
ConZip
Personalization expert Pandora's pharma practice takes off after patient-data partnership
Fierce Pharma
Mon, 07/31/17 - 09:47 am
drug ads
patients
drug marketing
Drugmakers face challenges marketing new heart drugs
Medical Marketing and Media
Sat, 07/22/17 - 10:01 am
drug marketing
Amgen
Repatha
Novartis
Entresto
Ilaris
canakinumab
Merck
Anacetrapib
Alkermes’ Vivitrol marketing and lobbying put it under gun; pharma says not fair
Fierce Pharma
Fri, 07/14/17 - 08:16 am
Alkermes
Vivitrol
drug marketing
lobbying
alcoholism
MannKind’s Afrezza needs a big turn. Can reality TV and a new commercial get it done?
Fierce Pharma
Thu, 06/15/17 - 05:15 pm
MannKind
Afrezza
diabetes
television ads
drug marketing
How should pharma market to millennials?
Medical Marketing and Media
Wed, 06/7/17 - 07:08 pm
drug marketing
millennials
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