drug marketing

PDUFA amendment would broaden off-label rules
Medical Marketing and Media
Wed, 06/7/17 - 11:24 am
FDA
PDUFA
off-label
drug marketing
J&J discloses DOJ investigations into marketing, advisory practices
BioPharma Dive
Thu, 05/11/17 - 11:43 am
JNJ
DOJ
drug marketing
Remicade
Olysio
Simponi
Stelara
Can art imitate migraine? Allergan campaign asks sufferers to visualize symptoms
Fierce Pharma
Wed, 04/26/17 - 11:46 am
Allergan
migraines
DTC
drug marketing
J&J looks for the inside story with new online psoriasis campaign
Fierce Pharma
Tue, 03/28/17 - 10:54 am
JNJ
psoriasis
Janssen
drug marketing
Payers may see biosims as a no-brainer, but marketing them won't be
Fierce Pharma
Tue, 12/13/16 - 10:25 am
biosimilars
PBMs
drug ads
drug marketing
7 ways Viagra changed how drugs are marketed
Medical Marketing and Media
Mon, 10/3/16 - 10:01 am
Viagra
Pfizer
drug marketing
What Pharma Marketers Can Learn from Adaptive Perfectionists
Medical Marketing and Media
Thu, 02/25/16 - 09:56 am
perfectionism
drug marketing
Hemophilia marketing tactics raise questions as market heats up
Fierce Pharma
Thu, 01/14/16 - 08:47 pm
hemophilia
drug marketing
Biogen
CSL
Bayer
Roche
Drugmakers spend too much on marketing: Kaiser poll
Medical Marketing and Media
Tue, 11/3/15 - 05:43 pm
drug marketing
Astellas, Medivation to amp up unbranded Xtandi marketing for pre-chemo use
Fierce Pharma Marketing
Wed, 06/17/15 - 10:24 am
Astellas
Medivation
Xtandi
drug marketing
prostate cancer
Patients do not feel connected to pharma
Medical Marketing and Media
Thu, 04/9/15 - 03:09 pm
patients
drug marketing
FDA's marketing police wrote only 10 tickets in 2014
Fierce Pharma Marketing
Wed, 01/7/15 - 05:21 pm
FDA
drug marketing
OPDP
The Big Business of Selling Prescription-Drug Records
Bloomberg/Businessweek
Thu, 12/11/14 - 10:41 pm
prescription data
drug marketing
Abbott Goes Beyond its House of Brands to Boost Parent Company Marketing
WSJ Pharmalot
Thu, 12/4/14 - 09:20 am
Abbott Labs
drug marketing
Zohydro to get marketing overhaul
Medical Marketing & Media
Thu, 08/7/14 - 09:04 am
Zogenix
drug marketing
Zohydro ER
Despite an Industry-Wide Decline, Some Pharmaceutical Companies Are Increasing Speaker Program Budgets
Pharmiweb
Sat, 12/7/13 - 01:22 pm
drug marketing
Merck’s Marketing Of Drug With ‘Madagascar 3’ Draws Complaint
Bloomberg
Wed, 06/20/12 - 12:48 pm
Merck
drug marketing
Claritin
Do Prescription Drugs Add to, Shift, or Reduce Healthcare Costs?
Pharmareform
Tue, 08/9/11 - 01:51 pm
drug marketing
healthcare reform
PBMs
Supreme Court Provides Immediate Relief for Drug Firms
Fair Warning
Sat, 06/25/11 - 11:05 am
legal
generics
drug marketing
The Rise Of Marketing-Based Medicine
Pharmalot
Thu, 01/28/10 - 10:52 am
drug marketing

Pages