A realistic view of Applied







Feeling your frustrations but as I kick the dust off my boots and sit at the table to rest my weary legs it appears that I have two choices in front of me. Yesterday during my neighborhood magic show I was asked to pull a rabbit out of a hat. Unfortunately I don’t have a rabbit only a squirrel and oddly enough I don’t have a hat I have a bandanna so I’m sure that you can imagine how that went. Before me on the table is the delicious Kentucky Fried Chicken extra crispy batch of moist chicken parts and Popeye’s Louisiana home made morsels of goodness. Which is better? Its hard to tell; they both have their own flavors that permeate the room and fill my belly and leave me satisfied. The point of this is simple I need my drive paved but aint got no money to cover the costs meanwhile chicken is cheap and always taste good when someone else makes it.

This absurdum is sort of the reason why Applied Medical wins business at a hospital.

Has Anyone Really Been Far Even as Decided to Use Even Go Want to do Look More Like?
 






The topic of reprocessing is avoidable with Applied trocars because the cannulas are inexpensive to purchase separately with the ability to use the same obturator making it an an easy way to save an account or win new accounts over because you don't compromise the seal or lubricant with the questionable practice of reprocessing.

Incorrect. Reprocessing is difficult with Applied ports because of the flimsy construction associated with their development. Following re-sterilization, broken cannulas and ruptured seals are commonplace, making a second use risky.

Trocars aren't a big deal, until a junk product permeating the marketplace makes them a big deal. Surgeons wouldn't care about changes to their trocars.......IF the Applied offering wasn't a cheap, oversized, under-performing knockoff that creates a nuisance where there wasn't one in the past.
 






A serendipitous occurrence was when my neighbor threatened to "put his foot so far up my ass that I would have to go to the doctor's and they'll think it grew there" and that is that Hallux Obtrudes (big toe gets in the way). The serendipitous occurrence here is that you misread the quote. You said "incorrect reprocessing is difficult" with Applied, the quote was that reprocessing is avoidable. Disposable devices weren't created to be used over and over again it's no wonder that durability becomes an issue with reprocessing. Besides Applied prices itself below market value for to avoid reprocessing.
 






This is a great company to work for. The leaderships is very focused on talent development within the organization. Great benefit and bonus. As a rep you can easily bring home $350K with a good work-life balance.
 












First I will start off by saying I am not pro-Applied or anti-Applied. I am merely here to give a realistic perspective of Applied. I will break it down into various parts and then people can at least see what I feel is a realistic view of the company. I left in the past 4 months so this is a pretty recent view of what I saw

Management:
First I will start off saying management has done an exceptional job to figure out well ahead of competitors Covidien and Ethicon that trocars, bags, clip appliers, etc. will be seen as commodities and that things are moving away from allowing doctors to choose and moving to hospitals deciding what is used. This is where things are going and I commend them for seeing this. It is how they have captured such great market share so fast. If they ever get energy they will capture a greater amount of market share because of the significant cost savings.
As far as field managers go it is like most companies. There are some District Managers and Zone Managers that have no business being in the roles they are in. They have no clue what they are doing. There are some very good ones. It just depends on where you are and who your manager will be. I wish I could help paint a better picture, but that is the reality. Above the 2 gentlemen that run sales the upper-upper management is run by people who think they know an ounce about sales, but are more tailored for engineering than sales. When I discuss the comp plan and products this should make more sense.
Products:
They have some very good products and some products that are not so good. Gel, bags, and Alexis are very good products. Trocars are neither bad nor good, they simply are acceptable and get the job done. 5mm clip applier is terrible. Most doctors hate it, it misfires way more than it should and it is clunky. Across the nation doctors have proven (by what they use) that they do not need a 10mm clip delivered in a 5mm solution. To try and sell that they can get a 10mm clip with a 5mm applier is pointless since they don’t want it or need it. Where it can be sold like that is when you come across a physician who uses a 10 and when asked why, he states he feels more comfortable with a bigger, stronger clip. That is a great target for the 5mm clip applier, but those a few and far between. Almost every doctor would tell you that if he wanted a bigger stronger clip he would use a 10mm clip applier. If Applied is so vertically integrated then they should make the changes that allow for a less clunkier delivery system. That is what the market wants. Vertically integrated companies should be able to make that change easily.
Comp Plan:
While I would agree that if you look at a successful Applied rep and a successful Ethicon rep the comp overall for the year is only slightly less the problem occurs with the comp plan itself. You can tell no person ever involved in sales came up with this. It is a mess. At not time could any rep tell you about what they are going to make for the quarter. You have all these categories. If you sell product A you get 28%, product B 23%, but if you bundle them you get 18%, and if it goes out on a Tuesday then it is 12%, but if it is the third Tuesday then it is 16%, but only if the sun is still up when it ships. It literally is that complicated. Almost every other company simply pays by a table such as 100% of quota and you get 100% of commission, 90% of quota and you get 80% of commission, etc. The other way would be you get XX% of existing business and XX % (higher amount) of new business. It is an absolute joke that you can have two people hit quota (100% each) and one can make $8000 per quarter and the other $18,000 per quarter. From my understanding of the specialists they aren’t even close to hitting what they were told comp would be. Pretty much every specialist is drastically underpaid from what I hear.

Career Path:
This is where I think Applied does a pretty good job. If you want to move around in the organization or move up they do a pretty decent job of promoting within. Not much to say here beyond that.

Business Model:
I truly believe the business model is to bring in a rep in a struggling territory. They build it up over the next 12-24 months. It peaks from a growth standpoint so the rep starts to lose income exponentially. They leave, the territory falls and they rinse and repeat. They end up bringing someone in for far cheaper and even though business is lost the reduction in having to pay the new employee balances it out.

What Applied seems like to me is a manufacturing and distribution company that happens to have a sales force.
 


















This is a great company to work for. The leaderships is very focused on talent development within the organization. Great benefit and bonus. As a rep you can easily bring home $350K with a good work-life balance.
The only way to make 350k here is to marry in to the jihad family that runs this shithole
 
























Lots of potential opportunity, youth, and energy. The culture is positive and friendly. Great place to get some medical device experience if you want it. Medical benefits don't increase in cost year over year. There has never been a layoff.
 






Company is very solid and growing fast. High quality, American made products. Corporate "values" and ethics were a big reason I joined. Heavy emphasis on doing the right thing in healthcare and for customers, not just making about making a profit. No job or company is perfect but I have to say I have never worked for a company where there is so much mutual respect and engagement from the CEO down.
 


















5 positive posts in 4 minutes???? Nice corporate cut and paste job :). Tools. If there was any truth to how great applied is you wouldn't need a full time position to police the site. What a joke
 






Lol, too funny. Those posts must be from the former iraqi propaganda minister. "We are defeating the americans on every front" at the same time CNN is broadcasting live footage of US tanks rolling into bagdad airport....

Kind of pathetic.

Although, Siad is a middle easterner, so kinda makes sense....