Anonymous
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Anonymous
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An independent sales force is what you need. The posters on here have stated that you are trying to create a market. To do that you need to have strong relationships, which it seems you do not have. If you partner with a device company or a device rep with relationships you will be given the opportunity to fail just because of the relationship. getting the eval will be alot easier. Sales would be much better with 800 sales people working along with the existing reps. Look at haemonetics, their sales were so much better when Zimmer was the distributor. Now they have reps covering 10 plus accounts and you can't cover that much. Based on what i have been reading your management would not be that smart to form those type ofalliances or would mess it up if they did.
10 accounts? That would be a dream! Try a territory with 20-30.....How in the world are you supposed to provide decent coverage/service and penetrate the accounts? It's a joke! Think about it 80 reps for the country divided by how many hospitals? Laughable.