Research predicts the post-COVID landscape for HCP engagement

Research predicts the post-COVID landscape for HCP engagement

Submitted by admin on May 12, 2021 - 11:16am
Source: 
Pharmaforum
News Tags: 
IQVIA
healthcare providers
physicians
pharma sales
drug reps
physician engagement
Headline: 
Research predicts the post-COVID landscape for HCP engagement
snippet: 

IQVIA’s Liz Murray takes us through the company’s latest research into HCPs’ attitudes to pharma engagement, and asks how pharma sales forces can adapt for future changes.

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