How pharma and health ads performed at Super Bowl LIX

Super Bowl LIX is in the books, the Philadelphia Eagles are champions and medical marketers want to know how the pharma and health ads performed on the biggest stage.

There were a number of health brands that advertised during the big game, namely Pfizer, Novartis and Hims & Hers — in addition to Bayer, Cetaphil, Power to the Patients, WeightWatchers and UK Healthcare.