Why Xeljanz did not have Renvoq plan

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anonymous

Guest
Was the new VP so arrogant believing Renvoq low rx data as low writers, with zero clue of listening to rep feedback on every doctor using Renvoq interim care pt assistance program last 6 months?

All reps across nation was telling HQ EVERY RHU was using Renvoq even though not showing up in their micro metrics reports. Just blew the reps off like we didnt know what talking about because marketing and analytics feedback didnt support.

Result -Renvoq month of Jan had 8% Market Share
Now VP/Pres blaming field for being behind goal and a historical Renvoq surge. Now no way to recover.

WE TRIED TO TELL YOU FOOL!
REPS ACTUALLY KNOW MORE THAN MARKETING AND ANALYTICS BECAUSE WE TALK TO PHYSICIANS DAILY.
 
















anonymous said:
Was the new VP so arrogant believing Renvoq low rx data as low writers, with zero clue of listening to rep feedback on every doctor using Renvoq interim care pt assistance program last 6 months?

All reps across nation was telling HQ EVERY RHU was using Renvoq even though not showing up in their micro metrics reports. Just blew the reps off like we didnt know what talking about because marketing and analytics feedback didnt support.

Result -Renvoq month of Jan had 8% Market Share
Now VP/Pres blaming field for being behind goal and a historical Renvoq surge. Now no way to recover.

WE TRIED TO TELL YOU FOOL!
REPS ACTUALLY KNOW MORE THAN MARKETING AND ANALYTICS BECAUSE WE TALK TO PHYSICIANS DAILY.
Click to expand...

Abject incompetence topped with despicable arrogance.
 




anonymous said:
Abject incompetence topped with despicable arrogance.
Click to expand...
Agree.
2 names--- Lotz & Blackburn

Previous competitor launches Bara, Kevzara even Otelsa the Xlejanz team had GREAT blunting game plan that worked ---less than 2% share.....
Difference: Xeljanz did not have Lotz & Blackburn in charge... had previous leadership who had game plans
 








Xeljanz lost to Renvoq the day they hired new President & VP. Very simple reason.
Now all the best DMs and reps are bailing internal & external.

Heck even a RD or 2 has been interviewing w companies if that tells you anything about the culture & future of the division.
Poor leaders will destroy a great organization/ division quickly and not even have a clue the building is crumbling.
That is Xeljanz and I&I current state.
 








anonymous said:
Simple answer,
Have you ever talked to the VP as that will tell you all you need to know.
Click to expand...

Correction the arrogant nose in the air VP didnt have a clue or a plan but the best reps & DMs did both at launch last summer and another plan Q4 for their 100% Formulary cover for Jan 1st.
HQ, VP, RDs had zero plan in place, announced or even discussed w the field either time & thats why Renvoq nationally has 8% Nrx share & 5% Trx. Our DM was proactive and said F HQ, we will make our own Renvoq blunting plan. And so far it is paying off for us.
VP is totally clueless w sales and only following marketing surveys of 100 sample people or focus groups that are paying 10k honorarium to tell Pfizer what they want to hear.
 




















anonymous said:
WTH are you smoking.
We did have a Renvoq plan called
The Lotz Plan

Never seen such an AWESOME plan from TEAM AWESOME ever .
Click to expand...
(@*$ for brains who is VP now but head of marketing when Renvoq launched kept blowing off reps and managers inquiry about having a Renvoq plan...
Then when reps were pushing intel up about how many Renvoq pts leading top RHUs were putting on Renvoq interim care program, Lotz cocky assola try to make us look stupid saying " nationally we are not saying much take, only 75 trx in nation, I dont know what you all are talking about......" he literally from Aug thru Jan kept blowing off the impact Renvoq was having with our largest writers. Even DMs told him he is not going to see it until 2020 when they get on plan & all interim care pts transfer over to payors. Even then he refuse to come with plan & said "not seeing what you are saying".
Well now that future prediction is actually happening.
Renvoq in pace for $500million first full year & a record 1st full year. While Lotz now is twisting in the wind blaming covid-19, SOv, lack of calls. Blah blah blah.
So his arrogance & priviledge mindset proved to be his ego driven downside.
The guy is not a leader, just a manager of projects & in the wrong role that is driving Xeljanz into the ground.
By end of the year Xeljanz on track for 3% loss in share while Renvoq will have 12% NRX and 500 million in sales at Xeljanz exp.
All because arrogance blew off reps intel all of 2019.
I hope I get downsized so I can get severance & hell out of this cluster leadership division!
CLUELESS .
 




anonymous said:
(@*$ for brains who is VP now but head of marketing when Renvoq launched kept blowing off reps and managers inquiry about having a Renvoq plan...
Then when reps were pushing intel up about how many Renvoq pts leading top RHUs were putting on Renvoq interim care program, Lotz cocky assola try to make us look stupid saying " nationally we are not saying much take, only 75 trx in nation, I dont know what you all are talking about......" he literally from Aug thru Jan kept blowing off the impact Renvoq was having with our largest writers. Even DMs told him he is not going to see it until 2020 when they get on plan & all interim care pts transfer over to payors. Even then he refuse to come with plan & said "not seeing what you are saying".
Well now that future prediction is actually happening.
Renvoq in pace for $500million first full year & a record 1st full year. While Lotz now is twisting in the wind blaming covid-19, SOv, lack of calls. Blah blah blah.
So his arrogance & priviledge mindset proved to be his ego driven downside.
The guy is not a leader, just a manager of projects & in the wrong role that is driving Xeljanz into the ground.
By end of the year Xeljanz on track for 3% loss in share while Renvoq will have 12% NRX and 500 million in sales at Xeljanz exp.
All because arrogance blew off reps intel all of 2019.
I hope I get downsized so I can get severance & hell out of this cluster leadership division!
CLUELESS .
Click to expand...
Bingo! My DM was telling him also how much Renvoq was doing in 2019 & he just blew us off. Made feel stupid for bringing it up with the "i dont know what you are talking about as we are not seeing that in our marketing data across the nation"
 




anonymous said:
(@*$ for brains who is VP now but head of marketing when Renvoq launched kept blowing off reps and managers inquiry about having a Renvoq plan...
Then when reps were pushing intel up about how many Renvoq pts leading top RHUs were putting on Renvoq interim care program, Lotz cocky assola try to make us look stupid saying " nationally we are not saying much take, only 75 trx in nation, I dont know what you all are talking about......" he literally from Aug thru Jan kept blowing off the impact Renvoq was having with our largest writers. Even DMs told him he is not going to see it until 2020 when they get on plan & all interim care pts transfer over to payors. Even then he refuse to come with plan & said "not seeing what you are saying".
Well now that future prediction is actually happening.
Renvoq in pace for $500million first full year & a record 1st full year. While Lotz now is twisting in the wind blaming covid-19, SOv, lack of calls. Blah blah blah.
So his arrogance & priviledge mindset proved to be his ego driven downside.
The guy is not a leader, just a manager of projects & in the wrong role that is driving Xeljanz into the ground.
By end of the year Xeljanz on track for 3% loss in share while Renvoq will have 12% NRX and 500 million in sales at Xeljanz exp.
All because arrogance blew off reps intel all of 2019.
I hope I get downsized so I can get severance & hell out of this cluster leadership division!
CLUELESS .
Click to expand...
Abbvie kicking butt & taking names at will.
Xeljanz cant not compete with our Experience strong tenure Humira reps we moved over to lead on Renvoq, while Pfizer watered down there talent w Primary Care catering reps and lower than PC GI reps couple yrs ago.
Docs even tell us "Xeljanz reps are not very clinical anymore but I have food and coffee coming out of my ears!"
 




anonymous said:
Agree.
2 names--- Lotz & Blackburn

Previous competitor launches Bara, Kevzara even Otelsa the Xlejanz team had GREAT blunting game plan that worked ---less than 2% share.....
Difference: Xeljanz did not have Lotz & Blackburn in charge... had previous leadership who had game plans
Click to expand...


You have got to be kidding or else you are the type that believes 5G towers are spreading Corona. You think we blunted Otezla? They came in with a nothing burger of a PI and kicked our asses so hard we are still wearing our asses for a hat. Otezla with less than a 2% share? In what, indications they don't have?

They kill it and are the systemic of first choice in Psoriasis. 32% share.
They do ok in Psoriatic Arthritis and have had a flat 10% share for several years.
They sell 2Billion plus every year and grow faster than us every year.

Maybe they have less than a 2% share in our RA market, where they don't have and indication and don't compete. Good God you are special needs kinda dumb dumb. It's people like you that make us suck so bad.
 




anonymous said:
You have got to be kidding or else you are the type that believes 5G towers are spreading Corona. You think we blunted Otezla? They came in with a nothing burger of a PI and kicked our asses so hard we are still wearing our asses for a hat. Otezla with less than a 2% share? In what, indications they don't have?

They kill it and are the systemic of first choice in Psoriasis. 32% share.
They do ok in Psoriatic Arthritis and have had a flat 10% share for several years.
They sell 2Billion plus every year and grow faster than us every year.

Maybe they have less than a 2% share in our RA market, where they don't have and indication and don't compete. Good God you are special needs kinda dumb dumb. It's people like you that make us suck so bad.
Click to expand...
Hey numb nuts for brains, Xeljanz does not have indication for Psoriasis..
PSA is 15% share while Otesla is 10% .
First 3yrs Otesla didnt even do anything but create diarrhea , they made fortune w Psoriasis.
2.5 billion bro with RA PSA so no wonder BMS didnt want keep your sorry weak efficacy drug & outcasted it to Amgen
 




Dont be fooled, Xeljanz was crashing with Culture & Primary Care call activity model before Renvoq launched & slaughtered us.
But yes having ZERO Renvoq plan of action that the head of Marketing now VP Sales just kept blowing off as "i m not seeing any uptake cripts in nation trend...." was the final nail in the demise of Xeljanz.
Now 80% if not 100% are posting for any & all openings available both internal & external.
(Lost 2 more this wk to Oncology being total lost to Oncology less than a year to like 20)

Just wait until other companies start hiring again after the virus.
I bet by end of 2021- 18months, Xeljanz will have a 50% turnover in reps as the SMART BUSINESS SAVVY ONES WILL LAND QUICKLY
 




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