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What's your favorite blunder at Novartis in the last 10 years?

On a more serious note, I would point to three things that I saw:

1. Failure to effectively negotiate w/FDA to get a label for Galvus. They were willing to allow B.I.D dosing but we pushed for QD and were rejected. The drug is selling millions in Europe. We expanded FF's in anticipation and have been dealing with fallout ever since. I think this was the biggest blunder.

2. Launching Elidel without an indication for under 2 years of age. Anybody that knows eczema knows that most usage is in the first 2 years. We were asking for trouble. Lawsuits are mounting on this. It never made sense to me.

3. Being caught off guard and losing the Lotrel patent. I was in a room when Alex Gorsky said "We now have a team devoted to patent protection that will report directly to me". NOW? We did not do a pay-for-delay, as in the case of Diovan. This was clearly a blunder.

All the personnel stuff happens in every company. Believe me, its no different anywhere else.

It's always easy to spot someone 'in the know' here on cp.

Well Said! Well Spoken!
 












How about the Multicutural Physicians Sales Guide!! LMAO!!
That book was the greatest. What type of food should I bring to a physician based on their race/religion/ethnicity. Still laughing!!

And it was sent to the whole field force!!!

I especially like the points about black doctors always being late. Or that they may appear angry... don't be afraid. = O
 








Sci Ops and the MSLs - what did they do?

They met a lot. They traveled a lot. They spent a lot of money. They COST a lot of money.

What did we get? Nothing.

So goodbye to Ken and his traveling PharmD show.
 




























Let's go to the time machine. Dynacirc, twice a day CCB in once a day market, Lescol weak dose, Migranal exploding glass shards, Miacalcin don't sell it for pain no fracture data, Zelnorm, Elidel, Exelon Caps puke all you want, product screw up after product screw up, marketing teams whose messaging only made sense to those advisory board doctors they paid to listen, CEO and Presidential revolving doors, Paulo, gorsky, ludwig etc, Who could forget MR ED and his smile along with the Albino. List of incompetant leaders, CB, JB,PW,LT, jumping from division to GM;s failed twice why do the same mistakes keep getting repeated? HR OU Morons on power trips, people from outside Pharma who never sold anything telling salespeople how to sell. Tons of good DM's run off who were very successful and replace by corporate suck ups and phonies. Business Development People honestly how many OU's will you let KP ruin? The PNW mess and CCI, great model no patience, something the customers actually liked, wait we don't care what the customer wants. No professionalism and poor business ethics, no clue what talent is, it is not who can stick there head up someones arse. Speak up menatlity, not really. The Place to be, maybe was or was never. Force feeding the Kool Aid, Dressing like your RD, JB's group famous for that, small man syndrome among the short DM's, incompetant minority candidates put in position of power, can they at least speak the Kings English. Diversity and Inclusion preached but never practiced. The list goes on and on.
 




Let's go to the time machine. Dynacirc, twice a day CCB in once a day market, Lescol weak dose, Migranal exploding glass shards, Miacalcin don't sell it for pain no fracture data, Zelnorm, Elidel, Exelon Caps puke all you want, product screw up after product screw up, marketing teams whose messaging only made sense to those advisory board doctors they paid to listen, CEO and Presidential revolving doors, Paulo, gorsky, ludwig etc, Who could forget MR ED and his smile along with the Albino. List of incompetant leaders, CB, JB,PW,LT, jumping from division to GM;s failed twice why do the same mistakes keep getting repeated? HR OU Morons on power trips, people from outside Pharma who never sold anything telling salespeople how to sell. Tons of good DM's run off who were very successful and replace by corporate suck ups and phonies. Business Development People honestly how many OU's will you let KP ruin? The PNW mess and CCI, great model no patience, something the customers actually liked, wait we don't care what the customer wants. No professionalism and poor business ethics, no clue what talent is, it is not who can stick there head up someones arse. Speak up menatlity, not really. The Place to be, maybe was or was never. Force feeding the Kool Aid, Dressing like your RD, JB's group famous for that, small man syndrome among the short DM's, incompetant minority candidates put in position of power, can they at least speak the Kings English. Diversity and Inclusion preached but never practiced. The list goes on and on.

Everyone knows who this is...You seem very bitter. Perhaps your leading by fear intimidation and discrimination of women is what lead to your demise.
 




You clearly have been at Novartis for a long time and have quite an opinion. I suggest prior to making comments about minorities not being able to speak well you work on your sentence structure. Your writing could use some improvement. I know quite a few wekk spoken, well educated minorities who can help you out.

Let's go to the time machine. Dynacirc, twice a day CCB in once a day market, Lescol weak dose, Migranal exploding glass shards, Miacalcin don't sell it for pain no fracture data, Zelnorm, Elidel, Exelon Caps puke all you want, product screw up after product screw up, marketing teams whose messaging only made sense to those advisory board doctors they paid to listen, CEO and Presidential revolving doors, Paulo, gorsky, ludwig etc, Who could forget MR ED and his smile along with the Albino. List of incompetant leaders, CB, JB,PW,LT, jumping from division to GM;s failed twice why do the same mistakes keep getting repeated? HR OU Morons on power trips, people from outside Pharma who never sold anything telling salespeople how to sell. Tons of good DM's run off who were very successful and replace by corporate suck ups and phonies. Business Development People honestly how many OU's will you let KP ruin? The PNW mess and CCI, great model no patience, something the customers actually liked, wait we don't care what the customer wants. No professionalism and poor business ethics, no clue what talent is, it is not who can stick there head up someones arse. Speak up menatlity, not really. The Place to be, maybe was or was never. Force feeding the Kool Aid, Dressing like your RD, JB's group famous for that, small man syndrome among the short DM's, incompetant minority candidates put in position of power, can they at least speak the Kings English. Diversity and Inclusion preached but never practiced. The list goes on and on.
 




Why is it that women always believe men lead with fear and intimidation and if they don't get their way or aren't handled special they feel they are being discriminated against. If you are married feel sorry for your spouse if not it's probably the reason your not. Good example of people riding the coat tails of the gender lawsuit who made phony claims or got something they didn't deserve.
 








Why is it that women always believe men lead with fear and intimidation and if they don't get their way or aren't handled special they feel they are being discriminated against. If you are married feel sorry for your spouse if not it's probably the reason your not. Good example of people riding the coat tails of the gender lawsuit who made phony claims or got something they didn't deserve.

Women don't believe that because they don't get their way that it's discrimination. However, when you do lead by fear and intimidation and made the discriminatory comments and threats that you did to the female reps in your district and the region, it is discrimination! Maybe you should stop your bitter posts about how everybody wronged you and how poor everyone else performed in their roles and take a look inside and learn from your mistakes.
 








Let's go to the time machine. Dynacirc, twice a day CCB in once a day market, Lescol weak dose, Migranal exploding glass shards, Miacalcin don't sell it for pain no fracture data, Zelnorm, Elidel, Exelon Caps puke all you want, product screw up after product screw up, marketing teams whose messaging only made sense to those advisory board doctors they paid to listen, CEO and Presidential revolving doors, Paulo, gorsky, ludwig etc, Who could forget MR ED and his smile along with the Albino. List of incompetant leaders, CB, JB,PW,LT, jumping from division to GM;s failed twice why do the same mistakes keep getting repeated? HR OU Morons on power trips, people from outside Pharma who never sold anything telling salespeople how to sell. Tons of good DM's run off who were very successful and replace by corporate suck ups and phonies. Business Development People honestly how many OU's will you let KP ruin? The PNW mess and CCI, great model no patience, something the customers actually liked, wait we don't care what the customer wants. No professionalism and poor business ethics, no clue what talent is, it is not who can stick there head up someones arse. Speak up menatlity, not really. The Place to be, maybe was or was never. Force feeding the Kool Aid, Dressing like your RD, JB's group famous for that, small man syndrome among the short DM's, incompetant minority candidates put in position of power, can they at least speak the Kings English. Diversity and Inclusion preached but never practiced. The list goes on and on.

You hit just about every nail on the head. Can't help if the truth hurts. Novartis will never learn though. I give you the D & I skits in Vegas with the rep sitting down at the MD desk
and chewing gum and answering her phone while talking to the doc. Notice as well that the reps were both white. Guess the minority reps never screw up. Professionals at all times?
"D & I preached but never practiced". Great thought. One of the main reasons the products never did as well as they could have was the fact that novartis wastes so much time on trivia like this. However, please don't make suggestions about ways to make things more productive and efficient. You may as well tell it to yourself. The Novartis way is the right way because that's the way Novartis does it. Still they can't get back to "double-digit" growth without cuts. Go figure!