I recommend Genentech renames their sales and marketing organization to the following:
The 5 start Hotel Club
The meeting should have the following agenda:
Meet at a destination 5 start hotel
Eat Drink and be merry
Dream about accessing their customers and their foo sales ability
Learn how to fake customer calls to keep the crazy party going.
Who is the Harvard MBA schmuck who lets meetings happen at these locations in the current drug pricing environment.
The drugs stand on their own merit. They do not need Ken and Barbie (although they may provide eye candy to the customers) to model these therapies.
Brilliant!!! Keep up the good work!
Enjoy
If compliance and ouside legal counsel are going to cover up for the gift cards, fake calls on doctors dying of cancer and the Amgen rep that provided stolen documents to discuss the spread, then we need to take it a step higher.
I think that it is time that complaince and outside legal work on a program that the reps can have an ATM card and provide up to $1,000 per week in cash to customers. If you are going to keep a rep and a manager employed trading display fees for gift cards, then lets look at taking the next step.
heard postings up after July 4 and no postings for reps- will expansion happen?