imagine a company that set your goal and it goes up every 2 weeks and it never stops. At some point you fall behind. Even though you've grown the business tremendously over the past two years, you fall behind. You lose half your income. From 160 down to 75k. You're still having 10 times the success you had your first year, but not making any bonus. You quit or get fired. Someone new picks up the business you just built, gets a super low quota, and makes 160-170k growing the business from where you left off until the quota line passes them. Off they go, in comes someone new. That is the story of ZOLL. Don't believe me, ask a IV cardiologist how many ZOLL reps he's had. ZOLL would rather turn you over and hire someone new. They don't care what you've built. I heard it from a high places exec's lips "we don't lose ground we when have turnover."