SFX- Anyone Else Want This Repetitive Cartoon To Be Gone?

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I sharted myself I was laughing so hard at the previous post. Do you think it could be a self interest marketing promo? It is nice to see that a software company is making money using SFX since the reps aren't.

You have to use it to make money from it.

We could show Disney DVDs and get the same results, just finish with a clinical.
 




Anonymous said:
From the makers of SFX...

SKURA SFX Solution Surpasses 30,000 Users Worldwide

OAKVILLE, Ontario--(BUSINESS WIRE)--Skura Corporation proudly announces today that the SKURA SFX solution has surpassed 30,000 users worldwide. Since its launch in 2008 the SKURA SFX sales solution has garnered global acclamation as a world leader in sales enablement technologies.

“It is truly amazing to watch this product grow from a boardroom brainstorm idea to the most valued mobile sales tool amongst our clients,” stated Chris Skura, CEO of Skura Corporation. “Skura SFX has been completely redesigned to maximize the full potential of the modern touch tablet and to continually improve our clients’ interactions with their customers.”

SKURA SFX is a comprehensive application that allows product driven organizations to enable highly robust and flexible business processes across sales and marketing. Skura’s proprietary SFX product suite deployed on any mobile device improves the effectiveness of any sales force by enabling rich digital content, interactive visual aids, videos, customer surveys and product data. SFX captures the implicit data that enables a sales force to effectively deliver the best possible sales call. Additionally, Skura SFX automates the call reporting process by writing the desired sales call details automatically to your CRM system. SKURA SFX is not dependent on an internet connection to function.

“If you are challenged by the limited access to customers’ time and attention, or you are just looking to improve the effectiveness of your face to face customer interactions, I encourage you to contact us immediately,” concluded Skura.
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What a pile of crap!
 




So is this the company we are going to as we dump Vista? Talk about more loss of integrity and credibility in the field. And the companies can't figure out why access keeps getting worse.
 




















Anonymous said:
I work here and I have never heard of term pods
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Some DMs call them Pods, but the correct term is Team. Teamwork and Collaboration is all the buzz at BI. MAke sure you don't block out your counterpart from the sample closet next week or she will tell the DM. Make sure to meet with your counterparts (podmates) 3 times a week to discuss anything else but SALES. Call DMs across the region and share success stories of how you know the favorite Starbucks drink of a target. This place is the twilight zone.
 




Anonymous said:
Some DMs call them Pods, but the correct term is Team. Teamwork and Collaboration is all the buzz at BI. MAke sure you don't block out your counterpart from the sample closet next week or she will tell the DM. Make sure to meet with your counterparts (podmates) 3 times a week to discuss anything else but SALES. Call DMs across the region and share success stories of how you know the favorite Starbucks drink of a target. This place is the twilight zone.
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Not in my district here in the south, but yours sounds like a doozey!
 












Yes Merck gave up e-detailing. Only seemed to be effective and credible in focus groups in which the targets were compensated.

How much money is thrown at the wall just to try and validate the eeffectiveness of SFX?
 




Anonymous said:
Yes Merck gave up e-detailing. Only seemed to be effective and credible in focus groups in which the targets were compensated.

How much money is thrown at the wall just to try and validate the eeffectiveness of SFX?
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They have spent too much already for it not to be used, it will NEVER go away. Great job being nimble BI!
 




"Nimble" HA! Now I hear things like "Empowered" which is complete bullshit. Though my all time favorite is "Sense of Urgency"

So, if I don't appear anxious and hyper, and I don't send a bunch of emails copying everybody about issues that I have no control over, then I guess my sense of urgency is lacking.

I do feel a little empowered to not use SFX, since it is a cartoon joke. I've done my own focus groups- by watching the doctors not pay attention when I used to use SFX.
 








The new platform for SFX will be out soon, on an I-Pad! It will resonate better with the physicians, and will improve integratation with data and location tracking.

I feel my sense of urgency and out of the box attitude aligning with those that can't sell.
 
















Negatives outweigh it - if you cant use it to detail more than one doc who walks up to you then it's a trash heap of a program. You just lost interest of Doc 1 when you clicking at the effin' screen trying to find another doc to sign for samples. So if you just want one Doc signing - its great. If you want more than 1 doc to sign - it's a monstrosity.
 




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