Michelle Weese

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Michelle’s great strategy includes discarding “Media Spokesperson of the Year 2024”. Not understanding how working with journalists requires an ongoing relationship is yet another red flag for her inexperience in the space.
 






Michelle has hired some very good people recently and maybe it was time for change. Change is happening everywhere and while I don’t agree with some of her behaviours it is unfortunate this forum has turned quite nasty.
 






anonymous said:
Michelle has hired some very good people recently and maybe it was time for change. Change is happening everywhere and while I don’t agree with some of her behaviours it is unfortunate this forum has turned quite nasty.
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This is typical of CafePharma.
Yet here we are,14 pages later, and no one should ignore the overwhelmingly negative feelings people - from four companies - have for Michelle Weese.
 






anonymous said:
Have any of the new teams where Michelle has a puppet leading achieved anything? And I don’t mean the bullshit paid interviews Vas gives to Forbes…
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They moved the running of Eurovision out of Michelle’s team and now they have tasks to execute versus leadership. Looks like the inexperience is being noticed.
 












Cheryl Baker said:
The Swiss jury has awarded Weese Nul Point!

She will soon face her own Waterloo…
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Cheryl Baker said:
Verse 1)
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My my, at Novartis, it’s been a ride,
Michelle Weese took the helm, but the ship capsized.
Failed hires left and right, what a mess,
People in the room who know nothing, I confess.

(Chorus)
Waterloo, knowing nothing, couldn’t see,
Communications crumbling, oh what a spree.
Caught in the crossfire of the Swiss press now,
Buying interviews in Forbes, but it won’t save her somehow.

(Verse 2)
Promises made, but the truth fell flat,
Trying to spin the story, but they’re lost in the chat.
Upsetting the media, they’re out for blood,
While the world watches on, in disbelief and in flood.

(Chorus)
Waterloo, knowing nothing, couldn’t see,
Communications crumbling, oh what a spree.
Caught in the crossfire of the Swiss press now,
Buying interviews in Forbes, but it won’t save her somehow.

(Bridge)
Oh Michelle, the vision was bright,
But the team’s a disaster, it’s a long, lonely night.
You thought you could charm them with a shiny facade,
But now the whispers echo, it’s a truth that’s hard.

(Verse 3)
Now the clock is ticking, the pressure’s on high,
As the headlines scream, and the questions fly by.
Rebuilding trust is a mountain to climb,
In the world of pharma, it’s a steep hill to climb.

(Chorus)
Waterloo, knowing nothing, couldn’t see,
Communications crumbling, oh what a spree.
Caught in the crossfire of the Swiss press now,
Buying interviews in Forbes, but it won’t save her somehow.

(Outro)
So here’s to the lessons in a corporate play,
When the vision’s unclear, it’s a hard price to pay.
Oh Michelle Weese, what a tale to tell,
In the world of communications, it’s a tricky carousel.
 






Cheryl Baker said:
The Swiss jury has awarded Weese Nul Point!

She will soon face her own Waterloo….
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What is the value of being involved in Eurovision? how does this relate to patients or an innovative medicines company. The football sponsorship of Basel FC I can understand. But Eurovision is in Basel for a few days and its
not exactly like anyone is going to go “Wow, look Novartis is supporting or sponsoring, a pan Euro camp music contest” It’s as tight as Vas shirts!

Who came up with this silly idea?
 






anonymous said:
What is the value of being involved in Eurovision? how does this relate to patients or an innovative medicines company. The football sponsorship of Basel FC I can understand. But Eurovision is in Basel for a few days and its
not exactly like anyone is going to go “Wow, look Novartis is supporting or sponsoring, a pan Euro camp music contest” It’s as tight as Vas shirts!

Who came up with this silly idea?
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All glitter and no gold.

Classic short timer tactics and lack of substantive strategy
 












anonymous said:
What is the value of being involved in Eurovision? how does this relate to patients or an innovative medicines company. The football sponsorship of Basel FC I can understand. But Eurovision is in Basel for a few days and its
not exactly like anyone is going to go “Wow, look Novartis is supporting or sponsoring, a pan Euro camp music contest” It’s as tight as Vas shirts!

Who came up with this silly idea?
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because they are desperate to improve reputation in Switzerland and they think this will do it
 
























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