Is anyone worried?

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RB's latest product innovations for 2013

Our strength comes from our constant drive to innovate – on average 30% of our revenue comes from innovations launched in the last three years.

A range of exciting products are set to join RB's already extensive family in 2013.

FinishVeet & DettolDettol Kitchen Gel Vanish & Air Wick Air Wick car
Finish® Quantum with Power Gel
New formula of Finish Quantum that now comes with a revolutionary gel chamber to deliver amazingly clean and shiny dishes.

Veet® Naturals Hair Removal Cream
Combines Veet’s hair removal expertise with nature's skin care ingredients.

Dettol® Radiance Soap and Body Wash
Healthy skin is radiant skin.

Dettol® Healthy Kitchen Gel
Launching in India, a unique dish wash gel that gives you clean, healthy dishes and kitchen surfaces.

Vanish® Gel Treat and Go
Treat the stains directly, soak or add to the washing machine – for amazing stain removal first time.

Air Wick® Filter & Fresh Car
Physically captures odours as well as adding great fragrance, thanks to its Activated Carbon Filter. A truly clean, fresh fragrance experience.

Airwick® EverFresh Gel
Slow-release gel for bathrooms.
 






Anonymous said:
RB's latest product innovations for 2013

Our strength comes from our constant drive to innovate – on average 30% of our revenue comes from innovations launched in the last three years.

A range of exciting products are set to join RB's already extensive family in 2013.

FinishVeet & DettolDettol Kitchen Gel Vanish & Air Wick Air Wick car
Finish® Quantum with Power Gel
New formula of Finish Quantum that now comes with a revolutionary gel chamber to deliver amazingly clean and shiny dishes.

Veet® Naturals Hair Removal Cream
Combines Veet’s hair removal expertise with nature's skin care ingredients.

Dettol® Radiance Soap and Body Wash
Healthy skin is radiant skin.

Dettol® Healthy Kitchen Gel
Launching in India, a unique dish wash gel that gives you clean, healthy dishes and kitchen surfaces.

Vanish® Gel Treat and Go
Treat the stains directly, soak or add to the washing machine – for amazing stain removal first time.

Air Wick® Filter & Fresh Car
Physically captures odours as well as adding great fragrance, thanks to its Activated Carbon Filter. A truly clean, fresh fragrance experience.

Airwick® EverFresh Gel
Slow-release gel for bathrooms.
Click to expand...


Vanish is a much better name for a hair remover. Veet sound like a std you get from the lady of the night finish quantum, then you have to wash up with dettol.
 



Isn't that the way adults should handle things? Shouldn't they be grown up and respectful enough to tell someone to their face, what they are upset about or concerned about? Sadly, a good deal of people here, a fair number in management and other positions, are lacking in maturity and communication skills, so they dish the dirt on people, behind their backs. Interesting, because sometimes, they tell a persons so-called friend, as if that's an adult way to deal with something, thinking the "friend" will pass on the message.

Word to you people, not man or woman enough to talk person to person, to someone about an issue you have with them, watch you mouths. If your initials or name shows up here, you may have lacked the decency to tell someone what was bothering you and went behind their backs. Never a smart move, it always gets back to the person, one way or the other. Why? because people can't keep their traps shut.
 






I'm with poster up there, agreeing its always good communication when you talk TO a person, rather than ABOUT a person. If you can't say it to someone's face, then don't say it at all. Right manager wanna bes? Isn't that the manager way? Grown ups get it, now how about you? That also goes for certain DSMs and the rest of you kiddies?
 



From a patient perspective I wouldn't be worried about Orexo with zubsolv, they claim 5.7 mg tablet reaches the same peak plasma levels as the 8/2 suboxone film which will deter many from that switch as the argument isn't exactly sound. The only thing they have going for them is a 75 dollar off coupon that can be used 6 times per script. Biggest competition is the generics as I've recently made the switch and know many with CVS that have to switch at the end of the year. I paid a quarter of my usual prescription copay with the generics versus the suboxone film. Those is the sales force who have scared a few doctors into thinking the DEATH will be on their ass for prescribing subutex or generic tablets have no merit and doctors are catching on quickly to how much of a bullshit statement that it. Also the child aversion tactic asthenosphere reasoning for a film formulation also has no stronghold with doctors or patients, we all know (especially the MDs) that the film was made for patent purposes. BUNAVAIL will be a big competitor once that comes out for the doctors who are still bent on prescribing films (your tactics have kept many doctors who are uninformed willing to only prescribe films). But that has decreased as well because the generics came out and still have naloxone in them. Even though the naloxone is actually inactive and RBs claims that it prevents abuse are completely false, and doctors are becoming increasingly aware of that as well. You still got a stronghold on the market but basically it's coming to an end. Suboxone film will always have a place but generics will be well over 50% soon and you'll have to divide the rest with zubsolv and soon to be BUNAVAIL. I do thank RB for doing all the initial research and clinical trials as it saved my engineering career but suboxone charging 8 dollars a film just isn't going to work anymore. Good luck to everybody is their respective careers this was an interesting read to say the least.
 



From a patient perspective I wouldn't be worried about Orexo with zubsolv, they claim 5.7 mg tablet reaches the same peak plasma levels as the 8/2 suboxone film which will deter many from that switch as the argument isn't exactly sound. The only thing they have going for them is a 75 dollar off coupon that can be used 6 times per script. Biggest competition is the generics as I've recently made the switch and know many with CVS that have to switch at the end of the year. I paid a quarter of my usual prescription copay with the generics versus the suboxone film. Those is the sales force who have scared a few doctors into thinking the DEA will be on their ass for prescribing subutex or generic tablets have no merit and doctors are catching on quickly to how much of a bullshit statement that it. Also the child aversion tactic reasoning for a film formulation also has no stronghold with doctors or patients, we all know (especially the MDs) that the film was made for patent purposes. BUNAVAIL will be a big competitor once that comes out for the doctors who are still bent on prescribing films (your tactics have kept many doctors who are uninformed willing to only prescribe films). But that has decreased as well because the generics came out and still have naloxone in them. Even though the naloxone is actually inactive and RBs claims (as well as others) that it prevents abuse are completely false, and doctors are becoming increasingly aware of that as well. You still got a stronghold on the market but basically it's coming to an end. Suboxone film will always have a place but generics will be well over 50% soon and you'll have to divide the rest with zubsolv and soon to be BUNAVAIL. I do thank RB for doing all the initial research and clinical trials as it saved my engineering career but suboxone charging 8 dollars a film just isn't going to work anymore. Good luck to everybody is their respective careers this was an interesting read to say the least.
 






Not the best word, I could care less about English, I'm an engineer for a reason. You knew exactly what I meant. If your trying to make a point my grammar is the least of your worries. Making a joke about my post just reaffirms my belief you got nothing else to say about my post, good luck with your fleeting job pal.
 



Guy gets addicted, fucks his life up.
Guy gets help from a company that took a huge risk getting into and creating a treatment no one else is willing to touch.
Guy bitches about company.

You're welcome.
 



If you see towards the end I thanked RB. I didn't mess my life up, I got addicted to my pain medication from a car accident when I was hit by a drunk driver. I do take fault that I took it too far, my doctor switched me to it for chronic pain as well, I've had the same doctor for five years. Still head a consulting company for energy services, wife of 15 years and three beautiful kids as well. Never been to jail....Get off your high horse I am sure you've made a mistake in your life.

I never knocked RB I only knocked some dumb strategies that were used in protection of the patent. Naloxone is factually inactive, and the films do not deter kids from accidental ingestion, people who don't hide and lock up their medication are at fault for that! Telling doctors not to prescribe subutex or generics in fear of DEA involvement, complete BS. Not saying all of you did that but some certainly have! Tell me I am wrong because I am sooooo right. Yo

No problem with the company whatsoever, truly grateful they came out with it, just not completely happy with how they've acted the past few years that all.

And seriously. What have you done to better my life? Unless you were the scientist that created it in the 50s or 60s or made the executive decision to bring in bupe than you haven't done anything except do your job. True humility is when you do for people that which you'll never be recognized for.
 



Anonymous said:
If you see towards the end I thanked RB. I didn't mess my life up, I got addicted to my pain medication from a car accident when I was hit by a drunk driver. I do take fault that I took it too far, my doctor switched me to it for chronic pain as well, I've had the same doctor for five years. Still head a consulting company for energy services, wife of 15 years and three beautiful kids as well. Never been to jail....Get off your high horse I am sure you've made a mistake in your life.

I never knocked RB I only knocked some dumb strategies that were used in protection of the patent. Naloxone is factually inactive, and the films do not deter kids from accidental ingestion, people who don't hide and lock up their medication are at fault for that! Telling doctors not to prescribe subutex or generics in fear of DEA involvement, complete BS. Not saying all of you did that but some certainly have! Tell me I am wrong because I am sooooo right. Yo

No problem with the company whatsoever, truly grateful they came out with it, just not completely happy with how they've acted the past few years that all.

And seriously. What have you done to better my life? Unless you were the scientist that created it in the 50s or 60s or made the executive decision to bring in bupe than you haven't done anything except do your job. True humility is when you do for people that which you'll never be recognized for.
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Thank you for the insight. I agree with you on several points. As a CL, I can tell you that there are many of us out here that do this the right way and truly want to help people get their lives back on track. We don't resort to scare tactics or off label promotion to win awards. I take issue with your statements on Film not being safer for patients with children than tabs. The tablets looked like candy and kids died as a result of putting them in their mouths. Fact. The film isn't a total cure, as you said any med in the wrong hands is dangerous. But it's an improvement. Sure it was a patent extension, but there was some good intent behind getting a safer product out there. I can't control the way RB went about trying to protect its patent situation. What I can do, and have been doing for a long time, is get more doctors certified to help get more patients into treatment. I know it sounds all fairy tales and rainbows, but that's the way I've done it. And if we do all get the big ax, I can look back and know in an indirect way that I helped my city and saved lives. RB's failure lies in the hands of the leadership team that promised new forms of buprenorphine to sell, truly safer ones, and didn't deliver on those promises.
 



Anonymous said:
Thank you for the insight. I agree with you on several points. As a CL, I can tell you that there are many of us out here that do this the right way and truly want to help people get their lives back on track. We don't resort to scare tactics or off label promotion to win awards. I take issue with your statements on Film not being safer for patients with children than tabs. The tablets looked like candy and kids died as a result of putting them in their mouths. Fact. The film isn't a total cure, as you said any med in the wrong hands is dangerous. But it's an improvement. Sure it was a patent extension, but there was some good intent behind getting a safer product out there. I can't control the way RB went about trying to protect its patent situation. What I can do, and have been doing for a long time, is get more doctors certified to help get more patients into treatment. I know it sounds all fairy tales and rainbows, but that's the way I've done it. And if we do all get the big ax, I can look back and know in an indirect way that I helped my city and saved lives. RB's failure lies in the hands of the leadership team that promised new forms of buprenorphine to sell, truly safer ones, and didn't deliver on those promises.
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Patients comments are fair.

All things being equal CR packaging is a real plus here. Shame on the generic houses for not offering it -- what is it .6 cents a dose or so?

Suboxone has saved many lives -- lives that no generic would have saved without an innovator. At what point Reckitt should lose its franchise is a fair question -- no right or wrong answers. Just the point is certainly true that this drug is helping people because Reckitt saw the opportunity to make money -- that's what set this in motion.

From where things sit now, corporate woefully underinvested in new products. The flip side is that I don't think anyone believe generics would take as long to come as they have. I suspect if there had been a crystal ball at corporate there would have been much more invested in new products.
 



Anonymous said:
Thank you for the insight. I agree with you on several points. As a CL, I can tell you that there are many of us out here that do this the right way and truly want to help people get their lives back on track. We don't resort to scare tactics or off label promotion to win awards. I take issue with your statements on Film not being safer for patients with children than tabs. The tablets looked like candy and kids died as a result of putting them in their mouths. Fact. The film isn't a total cure, as you said any med in the wrong hands is dangerous. But it's an improvement. Sure it was a patent extension, but there was some good intent behind getting a safer product out there. I can't control the way RB went about trying to protect its patent situation. What I can do, and have been doing for a long time, is get more doctors certified to help get more patients into treatment. I know it sounds all fairy tales and rainbows, but that's the way I've done it. And if we do all get the big ax, I can look back and know in an indirect way that I helped my city and saved lives. RB's failure lies in the hands of the leadership team that promised new forms of buprenorphine to sell, truly safer ones, and didn't deliver on those promises.
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Your package rating against pediatric exposure is the same as a prescription bottle. F2
Keep drinking the kookaid, it makes you guys look intelligent.
 



Anonymous said:
Your package rating against pediatric exposure is the same as a prescription bottle. F2
Keep drinking the kookaid, it makes you guys look intelligent.
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That may be true, but would you rather a child get into an entire bottle of pills (generally 60 a month) or a single film? Obviously the answer is none at all as any is potentially lethal, but at least the films are individually packaged.
 



That and throw in the fact that the film tastes so bad, according to a lot of patients and the Zubsolv reps, that a kid that gets into it is likely to spit it out. Let's be real here. A lot of adults can't get into a film package, even after instruction. Doctors, nurses, counselors, I've seen them all struggle to get into the film packaging. Sure the patients can use scissors, but unless they are complete idiots and leave an open film pouch in reach of their kids, there's a much lower chance of a child getting into a film package.
 



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