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DTC ads
Physicians call for DTC ads to include retail prices
Medical Marketing and Media
Tue, 06/6/17 - 09:40 am
DTC ads
drug ads
physicians
AMA
This 31-Year-Old Is Worth $3B For Bringing Successful New DTC Drug Marketing Into The Doctor's Office
Forbes
Wed, 05/31/17 - 10:45 am
DTC ads
Outcome Health
physicians
Shire's DTC move to scrap smiling patients for double 'i's pays off—and it thinks other pharmas should take note
Fierce Pharma
Thu, 04/13/17 - 09:39 am
Shire
DTC ads
patients
Xiidra
dry eye disease
Gilead's Harvoni ads go from before to after with new creative focused on hep C cure
Fierce Pharma
Wed, 03/29/17 - 10:40 pm
Gilead Sciences
Harvoni
drug ads
DTC ads
hepatitis C
Allergan urges dry-eye sufferers to pump up their eye power
Fierce Pharma
Mon, 03/13/17 - 10:10 am
Allergan
dry eye disease
DTC ads
drug ads
Does Valeant have the ad dollars to keep Siliq competitive in psoriasis?
Fierce Pharma
Sat, 03/4/17 - 01:55 pm
Valeant Pharmaceuticals
Siliq
psoriasis
direct ads
DTC ads
Drugmakers again boost DTC spending, to $5.6 billion in 2016
Medical Marketing and Media
Fri, 03/3/17 - 10:31 pm
DTC ads
drug ads
The Demise Of The Erectile Dysfunction TV Ads
Forbes
Fri, 02/24/17 - 11:12 am
drug ads
DTC ads
erectile dysfunction
Eli Lilly
Pfizer
Cialis
Viagra
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