UCB launches DTC Bimzelx ad blitz at the Oscars

UCB launches DTC Bimzelx ad blitz at the Oscars

Submitted by admin on March 10, 2024 - 8:23pm
Source: 
Medical Marketing and Media
News Tags: 
UCB Pharma
DTC advertising
Oscars
psoriasis
Headline: 
UCB launches DTC Bimzelx ad blitz at the Oscars
snippet: 

UCB is launching a direct-to-consumer (DTC) advertising campaign during the 96th Academy Awards Sunday night in support of its leading treatment for the psoriasis community.

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