Pfizer takes top spot in docs' vaccine ranking by 'huge margin'

Pfizer takes top spot in docs' vaccine ranking by 'huge margin'

Source: 
Fierce Pharma
snippet: 

ZoomRx generated the ranking by asking 50 physicians to name the top vaccine manufacturers in five areas: reputation, innovation, patient centricity, promotions and HCP centricity. The doctors ranked 13 vaccine manufacturers, but the same name kept appearing toward the top of their lists, regardless of the metric being assessed.


Around 80% of respondents ranked Pfizer as one of the top three companies in every category. Merck came closest to keeping pace with Pfizer but was still a long way back.