What is going on here????

Quote




Just another example of Big Pharma coming to derm. Has happened everywhere. Goes like this:

hey, you are selling $5 by making 6 calls a day
we need you to make 9 calls a day and you will sell $7.5

Big Pharma reach and frequency is upon us

was good while it lasted
 



Good question. I thought we hired RT for his stellar Market Access experience?!? So far the game plan is to do an elementary Business Plan, fabricate a "call-flow" and recreate the wheel with "physician segmentations". I feel like I just transported back to 2010 and I'm selling in primary care. What is it going to take to explain that coverage is the only thing holding us back? "Making that one extra call" a day is the most ineffective, old school strategy I've ever seen.
 



Ineffective seems the be the new business strategy here. One more call a day and a focus on vitiligo refills will change everything but another week long meeting out the field where nothing of value will be accomplished makes sense. If the big new buzz word is “accountability” who exactly is accountable for our long delayed pediatric indication or securing favorable insurance coverage?
 



Big Pharma only knows Big Pharma. Segmentation? WTF? Next we will employ "high gain questions" or "close for appropriate starts" or some other 1990 Merckette tactic.
 






Has anyone opened the pre-work yet? I’m in my early 40s and feel like I’m heading off to complete some hooked on phonics work sheets. This is brutal. Can’t wait to see what band names everyone’s cooked up, that’s gonna really move the market. Good chance our friends at Zoryve and Vtama are just … out selling … not wasting time on this mess.
 






Why is no one listening @ home office? Asking HCPs to jump thru 2 STs and their staff to follow high volume scripts w/o real field access managers (they still don’t have PHI) AND w/o the support of a predictable/uncomplicated “enhanced specialty network” is absurd. Part of our jobs as reps will always be to sell thru managed care challenges. But to continue to raise our goals w/o having the proper pull thru infrastructure in place is insulting.
 



Refills on 5% BSA vitiligo patients is not the answer. Nor is RTs positive mindset, big pharma babbles. This isn’t an extra call a day problem. PLEASE STOP w/the sports analogies. Unless you want to be accurate w/them. We’re not a 5 on 5 bball team who just needs to work together/be positive! We’re a 3 on 5 bball team w/o the proper tools or fellow men to play the game and still expected to win.
 



Why is no 1 listening? Asking HCPs to jump thru 2 STs and their staff to follow high volume scripts w/o real field access managers (they still don’t have PHI) AND w/o the support of a predictable/uncomplicated “enhanced specialty network” is absurd. Part of our jobs as reps will always be to sell thru managed care challenges. But to continue to raise our goals w/o having the proper pull thru infrastructure in place is insulting.
 



this tenured team of experienced sales people just need to roleplay, learn how to pre call plan and ask for the business while pushing a (I’ll give it 6 mo before it goes the way of that tiktok) patient adherence app. duh that’s the problem as identified by new leadership and that’s whats gonna grow a 3.5 yr old drug. not access, functional ESNs, pharmacy managers that work or that pesky peds ind.

one more call! one more call!
 



fundamentals are crutch for the talentless

what we don't need is one more call, better pre call plans, better closes, or whatever other vanilla big Pharma play - what we need is someone with some innovative ideas for how to improve access
 















The problem is our management team is a bunch of yes men and women just riding it out. No one wants to address the real issues. At least my manager is realistic, unlike some of them that just make the situation worse with their heads so far up, upper management's -ss. We all know who they are. Goals suck and this ride is about over, at least for me.This place has become a complete joke.
 



effective sales cultures rarely last - I know - I enjoyed the wonder years of Celgene I&I and it vanished in weeks once Amgen bought us - sadly seeing the same thing now -so called leaders only want a measurable they can sell upwards
 






Top Bottom
Back
Quote