Rozerem

[anonymous]

When did Takeda stop promoting thus drug? And why?

 

[anonymous]

At least 4yrs ago and it does not work like Ambien and patients want Ambien like effect.

 

[anonymous]

Thank you. I thought Edarbi was the one not being promoted anymore. So it was two drugs that fall into this category.

 

[anonymous]

Rumor has it we in the field will be promoting again soon. Terrible idea.

 

[anonymous]

What?!?!? That can't be possible. That would be a re-launch and new training meetings, etc.

 

[anonymous]

8mg will be generic soon

 

[anonymous]

Melatonin time release works wonders for me. How would this be any different?

 

[anonymous]

But does the melatonin time release have a beaver?

 

[anonymous]

I heard that Training is vamping out to sell this again.

 

[anonymous]

For what new indication? Will it be SoluTab? I don't remember peak annual sales of that drug. I know it was not good.

 

[anonymous]

Please let this happen

 

[anonymous]

Ooooooh, I hope they totally screw up the forecast so I can brag about being a cresset winner due to my mad skills. It's funny how I haven't been able to sell anything since....but I'm still an awesome rep.....oh, wait, did I mention that already?

 

[anonymous]

Oh, that is funny!
When does training start? I was hired after they stop promoting it.

 

[anonymous]

I keep hearing this too. It can't be possible. It will be generic 2019?

 

[anonymous]

What is Takeda's biggest bomb?
A. Rozerem
B. Uloroc
C. Trill
D. Next drug launch

 

[anonymous]

E. Edarbi

 

[anonymous]

F. All of the above

 

[anonymous]

haha!

 

[anonymous]

At least 4yrs ago and it does not work like Ambien and patients want Ambien like effect.

That was the selling point for Rozerem.If you look at the PI for Ambien,it is equivalent to 10mg of Ativan,thus knocking people out,and having strange side effects like sleep walking.I was averaging 100 rx a week and the whole country was doing well,but the downfall for Rozerem was Ambien going generic and MC directing everyone to try it first.

 

[anonymous]

That was the selling point for Rozerem.If you look at the PI for Ambien,it is equivalent to 10mg of Ativan,thus knocking people out,and having strange side effects like sleep walking.I was averaging 100 rx a week and the whole country was doing well,but the downfall for Rozerem was Ambien going generic and MC directing everyone to try it first.

That is not why Rozerem failed. If the whole country was averaging a 100 scripts a week (or doing well) it would still be in your bag.
Everyone knew what rhe selling point was.