Business ownership at its best. Nov 23 Super committee medicare part b and d cuts, no access, sunshine act, erbitux gone, no merit, camellia sucks, no more 4 d's, bad internal marketing, oncomize failure, bi-ads not working, not backfilling territories, pre-maddona reps that are overpaid, new comp plan based on behaviors, low morale= Handful of dm's gone and reps based on need. Coming Q2 and Q3 changes coming to mktg and sales. Not everyone- dm's will have a say who go and stay.
I-align tool "planning and execution" will expose everyone, not enough capacity. Once data comes in, business ownership decisions will be back. Look to your right and left your gone. Tenure does not matter. Top talent will be protected. DM and sr directors will decide how to staff. Alimta will not grow as fasy alk4 and egfr and braf changing the game and the payor will have pathways. Global oncology is the future! 2013 sales force will look different, also medical, payor and sales working together more to better engage customer!