DT

This is not going to end well. Novo told a provider that Lilly reps don’t call on top docs anymore. They call on providers that have no impact on numbers and company doesn’t know the dynamic of no see/ doors closed to reps. They have metrics that include the no see providers. Numbers falling fast. Somebody was no doing homework when DT was enabled.
I mean, the Novo rep isn’t wrong..
 






This is not going to end well. Novo told a provider that Lilly reps don’t call on top docs anymore. They call on providers that have no impact on numbers and company doesn’t know the dynamic of no see/ doors closed to reps. They have metrics that include the no see providers. Numbers falling fast. Somebody was no doing homework when DT was enabled.
This makes sense. Some company, our sales operations dept, or AI, informed sales leadership that these are the best ROI targets without scrubbing the list for "no see/limited availability" physicians and routing practicality. They most likely said something like "If you see these targets with this frequency and DT message, you'll meet your sales goals and get our "medications into the hands of patients faster" by not overdelivering call effort on established customers.". Once the list was published, AVP's surely objected and mentioned no see/limited availability physicians and routing challenges but were ignored. Decisions like DT are made from the top (probably even above S.R.) and the "doers" (most AVP's down) are rarely consulted, they are informed. Good luck everyone.
 






This makes sense. Some company, our sales operations dept, or AI, informed sales leadership that these are the best ROI targets without scrubbing the list for "no see/limited availability" physicians and routing practicality. They most likely said something like "If you see these targets with this frequency and DT message, you'll meet your sales goals and get our "medications into the hands of patients faster" by not overdelivering call effort on established customers.". Once the list was published, AVP's surely objected and mentioned no see/limited availability physicians and routing challenges but were ignored. Decisions like DT are made from the top (probably even above S.R.) and the "doers" (most AVP's down) are rarely consulted, they are informed. Good luck everyone.
If only 10% of your salesforce misses a goal, then chances are the problems exist at the territory level.
If only 10% of your salesforce hits a goal, then chances are the problems exist at the corporate/executive suite level.
Regardless, accountability will always fall on the salesforce.
 


















There is no such thing as a “no see” physician. Figure out a way. That’s your job.
Hmmm, well considering my DT Target list is filled with docs that are not in my territory, or even the state I live in, I’m pretty damn confident they would qualify as “Docs I can’t fucking see” by anyone’s definition.