Abbott Nutrition

I agree with you. Can you share why you think it's a sinking ship?

From my perspective we don't have the right products. We let a company start with 0 sales 4 years ago to 400 million, Premier Protein. Our high protein ain't scheduled to launch till March-May. After people are discharged from the hospital no one seems interested in buying Ensure. This is not proven but some think 40% of the product is bought by caregivers and we do nothing to advertise to them.

More changes to come. There are 86 outpatient reps that all they do is service 3% of the physicians. This is a cost not needed. The fact that some of these people went to TPC is crazy. They couldn't find their way out of a paper bag.

The main problem is everyone in Columbus is from a scene where the Emperor Wares No Clothes they are to head strong to believe because they they think they are amazing when they are responsible for this trajectory.
 






you are correct. I should have specified that outpatient was the sinking ship. Just like you said, it’s an unnecessary cost to have the 90+ reps calling on physicians who don’t care or have the time to talk about nutrition. We would be wise to take the money and invest it in direct to consumer marketing.

And yes tpc is a joke. It’s all politics and not performance based. Why? Because bonus measures are subjective and have nothing to do with the quality of rep you are. As a rep, it should raise a red flag when you get emails saying that retail is growing due to increased marketing dollars and a promotion at Costco but says nothing about reps doing their job well when they are bonused 100% on retail since “that is their sole responsibility”. I would be weary.... if you can’t connect the dots then you probably shouldn’t be in sales, let alone business in general.
 










































I have ran into many Abbott reps - great company but the Pediatric Nutrition is a real hot mess. The Sales Training team are psycho - the role plays come out of Pharma about 25 years ago - model is now dead. The SE Regional is run by a real piece of work Robyn. She is has gotten rid or forced out so many reps in the last couple of years. I do not work in VA - but her and her two year old manager have run the state into the ground. So many people have left or been fired for nothing. Expecting contracts in big systems overnight - forced strategy meetings 3-5 times a week - the DM has at least two meetings weekly - Our state just got the WIC contract and now we are doing great but VA has had it for years - they have lost the market share and continue to lose. Maybe being a leader means not treating your workforce like slaves and like human beings. Robyn and her DM in VA have no clue how hated Abbott is because of their heavy handed tactics. I have a doc or two that has come to work in my state. They say their old hospital systems will not go back to Abbott with their attitudes and how they try to role play them to death. Forget the process and just sell!
 






Rumor has it that Canada laid off a whole lot of people there and basically said " Hey, is there people over there you want get rid of while we're doing this?" So if you were not in the good graces of your manager or Regional Manager you got the boot. This was in Adult Nutrition.
The above statement is true.
 


















I agree with you. Can you share why you think it's a sinking ship?

From my perspective we don't have the right products. We let a company start with 0 sales 4 years ago to 400 million, Premier Protein. Our high protein ain't scheduled to launch till March-May. After people are discharged from the hospital no one seems interested in buying Ensure. This is not proven but some think 40% of the product is bought by caregivers and we do nothing to advertise to them.

More changes to come. There are 86 outpatient reps that all they do is service 3% of the physicians. This is a cost not needed. The fact that some of these people went to TPC is crazy. They couldn't find their way out of a paper bag.

The main problem is everyone in Columbus is from a scene where the Emperor Wares No Clothes they are to head strong to believe because they they think they are amazing when they are responsible for this trajectory.


Exactly. Premier protein is a protein shake company not a therapeutic product but people don't care. They grew from 0-400 mill with little to no marketing money spent and keeping their price down. Abbott is spending millions and losing market share.

If you think Ensure making a higher Protein product is the answer to your problems keep dreaming. Ensure will forever be associated with old sick people because that's the people that have used it for the last 40 years. It won't appeal to the mass markets because of the brand recognition(which is why premier protein has been so successful). It would
Be like depends underwear trying to make regular underwear like Hanes, fruit of loom etc. for people in their 20s 30s and 40s.. not a smart move. Should have private labeled if anything at all.

And yes TPC is all politics.
 


















Layoffs aren't done. Still looking at small ways to reduce head count. All of us older reps watch out. There is a list of us out there and they are planning to offer us a buyout and put us to pasture.
 






Layoffs aren't done. Still looking at small ways to reduce head count. All of us older reps watch out. There is a list of us out there and they are planning to offer us a buyout and put us to pasture.

I got laid off from Abbott three years ago. Worked at a medical device division for 12 years and I am at retirement age. Package was 8 months plus unemployment. Pretty damn good. They laid off a bunch of old farts that day....
 


















i doubt it but you never know! There were rumors in 2017 when an article was published in the crains report (google it) about this but miles squashed them at the employee meeting using the analogy “when your child goes and wrecks your car, you don’t get rid of that child, but some things will change after” meaning that just because Abbott nutrition is under performing we are not going to sell it, but major changes will come. Not sure who they would sell it to. There would only be limited buyers. But I think they realize they don’t need reps or as many reps as they have in the field.

I think they are trying to work out the long term reps that have the 90k + bases with the fat pensions and bring in new entry level reps looking to get their foot in the door to med/pharma making 55-60k base and 75 all in covering multi state territories.