Sales Team Rap Video Adds to John Kapoor's Woes at Opiod Trial

Sales Team Rap Video Adds to John Kapoor's Woes at Opiod Trial

Source: 
Bloomberg
snippet: 

Just over two weeks into the racketeering trial of Insys Therapeutics Inc. founder John Kapoor, a Boston jury has a new item to consider in a catalog of dubious tactics the company is accused of using to push sales of its opioid drug.

Prosecutors played a five-minute in-house rap video extolling the virtues of persuading doctors to prescribe higher doses of the Insys’s liquid opioid, Subsys, and featuring the company’s vice president of marketing Alec Burlakoff in a giant prescription bottle.