Pharma industry's reputation hits plateau amid spike in vaccine hesitancy

Pharma's hockey-stick improvement in reputation is flattening out. The good news is the industry is still the biggest gainer amid the pandemic, according to The Harris Poll’s most recent survey.

Sixty percent of Americans rate the pharma industry positively, down slightly from a 62% high in February. But that’s still an increase of 28 percentage points since January 2020, before the pandemic began.