Pfizer rides reputation wave after unveiling positive vaccine data: Harris Poll

Pfizer rides reputation wave after unveiling positive vaccine data: Harris Poll

Source: 
Fierce Pharma
snippet: 

Pfizer’s reputation is on the rise again after promising vaccine news last week.

More than 74% of people surveyed by The Harris Poll heard the news about the company's COVID-19 vaccine and its promising 95% effectiveness rate. And even better for Pfizer was that 48% of them now have a more positive view of the drugmaker thanks to the news.