McKinsey consultants proposed Purdue offer rebates for opioid overdoses: NYT

Purdue Pharma has faced years of intense scrutiny over its opioid painkiller marketing, culminating with last month’s Department of Justice settlement worth more than $8 billion. Behind the scenes, global consulting leader McKinsey & Company helped guide marketing strategy for years and pitched the idea of rebates to distributors for overdoses, according to The New York Times.