CVS Health Banks on Trust to Increase Diversity in Clinical Trials

Enrolling clinical trials can be challenging. Ensuring those trials include a diverse set of patients exacerbates the difficulties, but also creates opportunities. CVS Health’s Clinical Trial Services eliminates the challenges for large groups of patients by providing trial sites within the community that already bear a trusted name and are staffed by people who – generally – reflect that community. That combination provides a level of trust and convenience that matters to prospective trial participants.