Why would members of BoD want D'Enron to be around?

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Little excuse can be granted the BOD who have been extremely late to trim back costs (legal issues notwithstanding). It has nearly bankrupt the company to finally accept that you cannot educate a urologist to behave like an oncologist no more than you can will a bird to be a fish. Urologists are highly adverse to risk, imagined or real. Most of our efforts have been focused on physicians who have already prescribed; trying to ferret out as much business as is readily possible. Mining these practices for patients is our best hope for near term revenue and I think there is considerable opportunity here. Nevertheless, there is enormous untapped opportunity from urologists who have yet to prescribe and we need to find a way to turn that around if we are going to beat the clock.
 






Anonymous said:
Little excuse can be granted the BOD who have been extremely late to trim back costs (legal issues notwithstanding). It has nearly bankrupt the company to finally accept that you cannot educate a urologist to behave like an oncologist no more than you can will a bird to be a fish. Urologists are highly adverse to risk, imagined or real. Most of our efforts have been focused on physicians who have already prescribed; trying to ferret out as much business as is readily possible. Mining these practices for patients is our best hope for near term revenue and I think there is considerable opportunity here. Nevertheless, there is enormous untapped opportunity from urologists who have yet to prescribe and we need to find a way to turn that around if we are going to beat the clock.
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Ask any white collar defense attorney and they would have given the same exact advice that Dendreon ended up doing which was to leave a plant open much longer than they needed to and to put off the second huge round of layoffs as long as they could. Now that it seems they werent able to avoid consequences of exuberance gone bad they finally pulled the plug on the plant and the employees.
 






Anonymous said:
Ask any white collar defense attorney and they would have given the same exact advice that Dendreon ended up doing which was to leave a plant open much longer than they needed to and to put off the second huge round of layoffs as long as they could. Now that it seems they werent able to avoid consequences of exuberance gone bad they finally pulled the plug on the plant and the employees.
Click to expand...

This company was dead when its BOD started making decisions based on attny advice
rather than business decisions. 57 to 5 and soon it will be gone.
 












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