You all are funny! Don’t you realize that this is the strategic plan. The business model for a product becoming a commodity is simple- let reps leave, open territories cost less money when the territories aren’t growing- you give yourself too much credit if you think you are “selling” a 20 year old, fully established brand.
Read a market cycle book- it’s time that Bayer let’s all the tenured reps leave by micromanaging and less commission- much cheaper than severance packages! Once enough reps and managers leave, they’ll offer a severance to those that couldn’t find another job and then wholesale the product to a distributor. It’s funny that reps are still complaining about leadership when leadership is following the declining product market plan and executing flawlessly! LW will get a raise before she gets a pink slip