Teflaro sales are flat

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Anonymous

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Q1 sales 6.5 million
Q2 sales 7.9 million
Q3 sales at 9.4 million
Q4 sales at 10 million

240 reps, managers, trainers across the nation costing the company about $250,000 per year (salary, bonus, car, expenses, lunch & learns, insurance, training, etc.) The sales team costs the company about 60 million per year. This is not including the brand team, MSLs and ancillary staff. If Teflaro sales stay flat and peak at 12 million, can the company continue to support the sales team?
 






Anonymous said:
Q1 sales 6.5 million
Q2 sales 7.9 million
Q3 sales at 9.4 million
Q4 sales at 10 million

240 reps, managers, trainers across the nation costing the company about $250,000 per year (salary, bonus, car, expenses, lunch & learns, insurance, training, etc.) The sales team costs the company about 60 million per year. This is not including the brand team, MSLs and ancillary staff. If Teflaro sales stay flat and peak at 12 million, can the company continue to support the sales team?
Click to expand...

Disasterous, worse than the worse case scenario.
 






How long before they pull the plug on this one guys?
This flop in addition to Savella and Daliresp is not a great
sign. They better pray Linzess takes off, if not I can see a takeover by another pharma
or some significant cuts.



Anonymous said:
Q1 sales 6.5 million
Q2 sales 7.9 million
Q3 sales at 9.4 million
Q4 sales at 10 million

240 reps, managers, trainers across the nation costing the company about $250,000 per year (salary, bonus, car, expenses, lunch & learns, insurance, training, etc.) The sales team costs the company about 60 million per year. This is not including the brand team, MSLs and ancillary staff. If Teflaro sales stay flat and peak at 12 million, can the company continue to support the sales team?
Click to expand...
 






You're right about the sales trajectory. Two years since launch and sales seem to have plateau'd, usually sales at two years are growing. Those of us that sell Teflaro know that it's primarily being used for failures and resistance. Only a handful of cowboys are using empirically. Hate to say but this is as good as it gets. That's maybe why they have us selling outpxt drugs as well.
 






Anonymous said:
Q1 sales 6.5 million
Q2 sales 7.9 million
Q3 sales at 9.4 million
Q4 sales at 10 million

240 reps, managers, trainers across the nation costing the company about $250,000 per year (salary, bonus, car, expenses, lunch & learns, insurance, training, etc.) The sales team costs the company about 60 million per year. This is not including the brand team, MSLs and ancillary staff. If Teflaro sales stay flat and peak at 12 million, can the company continue to support the sales team?
Click to expand...

They will continue to support this drug but they should reduce sales force to about 100 reps max to get it to be profitable.
 






I predict Teflaro sales to be 11.5 million for the quarter ending Dec/2012 when company numbers come out tomorrow. Best this drug will do is 50-60 million a year. Only was predicted to be 100 million at peak anyway. Put us in nursing homes and let us start selling Namenda XR.
 












Anonymous said:
Q1 sales 6.5 million
Q2 sales 7.9 million
Q3 sales at 9.4 million
Q4 sales at 10 million

240 reps, managers, trainers across the nation costing the company about $250,000 per year (salary, bonus, car, expenses, lunch & learns, insurance, training, etc.) The sales team costs the company about 60 million per year. This is not including the brand team, MSLs and ancillary staff. If Teflaro sales stay flat and peak at 12 million, can the company continue to support the sales team?
Click to expand...

What about marketing. Put some heat on them.
 






Just as predicted 11.5 million. Even Howard admits to modest sales of Teflaro and puts it in the same category as Savella. Oh well, both drugs should cover the leases, gas and maintenance on our company cars.
 






To the poster that said "put us in the nursing homes and let us sell Namenda." You are probably one of those people that made fun of the former LTC reps that were disbanded in late 2010 and thrown into the hospital division. Now that things aren't looking too hot in the hospital division you want to go this direction! Funny! Oh, did you also know Namenda has taken quite the hit since the LTC force was disbanded? Now Forest WANTS to go back into LTC because they know they made a bad decision! In the meantime, the idiots at Forest will screw up any future LTC work that they decide to do because YOU FOREST REPS IN THE HOSPITAL DIVISION will piss off so many people in LTC that you won't have access! The former LTC reps that are NOW GONE and on to better opportunities understood the complexities in LTC and so be careful what you make fun of and then wish for! Payback is a bitch....isnt' it!
 






In order to increase our Teflaro revenue, we all need to better utilize our resources more effectively. We must increase the number of BIM's, preceptorships, EOD's, sample more useless books, etc.... Wait, .... thats a primary care companies way of thinking.... need I say more. Fail.
 






Hmmmm maybe because we've been selling this drug for over 2 years and there's no new data... & the stupid AWARE data doesn't count!! No new studies, no new anything. That's why it's flat - plain and simple. Where's the MRSA in the lungs study that they've been supposedly doing? That's a lie. They're just enrolling patients now for it. Such a joke!
 






Anonymous said:
In order to increase our Teflaro revenue, we all need to better utilize our resources more effectively. We must increase the number of BIM's, preceptorships, EOD's, sample more useless books, etc.... Wait, .... thats a primary care companies way of thinking.... need I say more. Fail.
Click to expand...

Truer words have rarely been posted on this site!
 






Anonymous said:
Hmmmm maybe because we've been selling this drug for over 2 years and there's no new data... & the stupid AWARE data doesn't count!! No new studies, no new anything. That's why it's flat - plain and simple. Where's the MRSA in the lungs study that they've been supposedly doing? That's a lie. They're just enrolling patients now for it. Such a joke!
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Yes, well said! The last time I posted something on this site, I had also asked about any new data. What the heck is taking so long?? They should have launched this drug when they had this or bacteremia indication. What about LOS data? I know they've been collecting that too. I just wish they would give us REAL data to share. AWARE data is good, but MDs not really interested in our indications.
 






The sales were 11.5M, up 15%. Plus the force is helping drive (w/ success outside hospital) other drugs. Plus several Abx in pipeline, they can't hit the re-start button w/ ID in hospital. You may see them diverted partially back to Nursing Homes while these ABs go thru development. Quit sowing bs rumors slappy.
 






Anonymous said:
The sales were 11.5M, up 15%. Plus the force is helping drive (w/ success outside hospital) other drugs. Plus several Abx in pipeline, they can't hit the re-start button w/ ID in hospital. You may see them diverted partially back to Nursing Homes while these ABs go thru development. Quit sowing bs rumors slappy.
Click to expand...

OMG - where do I start with this post:

1) Helping to drive other drugs: Yes, the Daliresp numbers are really exploding! Is there some synergy and benefit - sure. Is it worth the price of 240 reps, 30 managers, 8 trainers, and 4 RD's? No. It shows how bad things are if Daliresp is even mentioned as a reason for keeping this sales force intact. And don't even mention Tudorza for hospital use until we get a 5-day unit. "Yes Mr Pharmacy, we know you can use a $60 Spirva unit, or switch to Duo-Neb for a buck a dose with no waste, but will you please stock my $200+ 30 day unit instead?"

2) Other Abx in pipeline. True, but does not change the fact that we have been operating at a significant loss for 2.25 years now. Maybe we should have waited until another product was closer to market before forming and launching this group? BTW - the added benefit of that strategy would have been keeping LTC around longer, and protecting the Namenda franchise - something that was on track to hit $2BB by 2015, but as of last quarter, has fallen below the $1.4BB annualized rate.

3) Sales up 15%. Factor out price increases and where are we? Factor out non-indicated use and where are we? Can we have another success story about the Cleveland Clinic please? Oh - wait - all their use is for Bactermia....

4) Quit sowing Rumors - Our Executive Management team is so dumb when it comes to Institutional sales that the only thing that is certain is that we will deploy people back into LTC in a manner that will be doomed to failure. Besides, the brainstorming (and I use the term loosely) going on in the NYO regarding our re-entry into LTC is one of the worst kept secrets around. Maybe perhaps some in Executive Mgmt keep asking some former LTC reps for their opinions on the topic. Don't you guys know the people you come to for opinions leave those meetings AMAZED at how ingnorant the new decision makers are regarding the day to day operations of LTC? You don't meet with us to get new ideas or to come up with ways of being more productive....you meet with us to figure out ways to justify doing whatever it is you want to do. SMH...
 






Anonymous said:
In order to increase our Teflaro revenue, we all need to better utilize our resources more effectively. We must increase the number of BIM's, preceptorships, EOD's, sample more useless books, etc.... Wait, .... thats a primary care companies way of thinking.... need I say more. Fail.
Click to expand...

Right on! But you forgot another one..... increase to 12-14 calls per day!! That will turn things around!!
 






Anonymous said:
To the poster that said "put us in the nursing homes and let us sell Namenda." You are probably one of those people that made fun of the former LTC reps that were disbanded in late 2010 and thrown into the hospital division. Now that things aren't looking too hot in the hospital division you want to go this direction! Funny! Oh, did you also know Namenda has taken quite the hit since the LTC force was disbanded? Now Forest WANTS to go back into LTC because they know they made a bad decision! In the meantime, the idiots at Forest will screw up any future LTC work that they decide to do because YOU FOREST REPS IN THE HOSPITAL DIVISION will piss off so many people in LTC that you won't have access! The former LTC reps that are NOW GONE and on to better opportunities understood the complexities in LTC and so be careful what you make fun of and then wish for! Payback is a bitch....isnt' it!
Click to expand...

Wow, you sound very much like a former LTC rep. Have you EVER worked a Hospital? Do you have any idea the intricacies that go into working an institution? I welcome the chance to go to LTC. It will be a cake walk after working closed hospitals.
 






Anonymous said:
Wow, you sound very much like a former LTC rep. Have you EVER worked a Hospital? Do you have any idea the intricacies that go into working an institution? I welcome the chance to go to LTC. It will be a cake walk after working closed hospitals.
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There is not going to be LTC at Forest. I don't think they will even call it LTC - IS2 instead. The "new" LTC (IS2) at Forest is going to be glorified retail with a couple of calls to Consulting Pharmacists tied to LTC Pharmacies we are assigned. Yep - no nursing home calls - or very limit at best - will occur. No more programs to educate staff - because our Leaders never saw they value in those. That's why they broke up LTC the first time around. So much for you crusing through NH's after working closed hospitals....

So be prepared to make 5-7 calls per day to your list of 150 target docs (and hope Sales Admin picks the right 150 for your territory.) Be prepared to track down your consulting pharmacist and hope they will meet you in the homes since you cannot meet them at Dunkin Donuts before work like they will ask you to do. Be prepared to do displays at LTC events and be bored out of your mind. Be prepared to be evaluated on DDD driven LTC Pharmacy data that is more tied to computer-driven purchasing programs than actual prescriptions. Be prepared to see the business you influence be diluted to almost nothing as hub and spoke LTC Pharmacies get "credited" to your territory (don't know what that is - just wait). But most importantly be prepared to walk into the doc's office and trying to present yourself as someone different that the other 5-6 Forest reps already walking in there. Have fun with that. Anyone want to be that I am right or wrong???
 






Anonymous said:
There is not going to be LTC at Forest. I don't think they will even call it LTC - IS2 instead. The "new" LTC (IS2) at Forest is going to be glorified retail with a couple of calls to Consulting Pharmacists tied to LTC Pharmacies we are assigned. Yep - no nursing home calls - or very limit at best - will occur. No more programs to educate staff - because our Leaders never saw they value in those. That's why they broke up LTC the first time around. So much for you crusing through NH's after working closed hospitals....

So be prepared to make 5-7 calls per day to your list of 150 target docs (and hope Sales Admin picks the right 150 for your territory.) Be prepared to track down your consulting pharmacist and hope they will meet you in the homes since you cannot meet them at Dunkin Donuts before work like they will ask you to do. Be prepared to do displays at LTC events and be bored out of your mind. Be prepared to be evaluated on DDD driven LTC Pharmacy data that is more tied to computer-driven purchasing programs than actual prescriptions. Be prepared to see the business you influence be diluted to almost nothing as hub and spoke LTC Pharmacies get "credited" to your territory (don't know what that is - just wait). But most importantly be prepared to walk into the doc's office and trying to present yourself as someone different that the other 5-6 Forest reps already walking in there. Have fun with that. Anyone want to be that I am right or wrong???
Click to expand...


Seriously Skippy. Relax. Here's how the entire job market works in reality: People in general want 1.) High compensation. 2.) Flexible hours 3.) Job Security.

Here's the joke of it. You can go back and pick two of the three.

Pharma offers the first two by-and-large. If you can't handle the ebb and flow of personnel deployment, you can certainly go look for a job that offers the "security" you seek. However, you'll drop either #1 or #2.

Take it to the bank. I've been there.
 






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