You sales people don’t know SHIT about technology; your talk is fluff full of distorted information --- from both sides.
Good example is sales people saying 720p is "HD" and SXGA is not. LOL!
Because plenty of people own a 720p "HDTV"
Terms like “HDTV”, "720p" and "1080p" are mostly used for advertising in the consumer market (to people like medical sales people, LOL)
Education:
720p = 1280x720 resolution
SXGA= 1280x1024 resolution (this is GREATER than 720p)
HD = High Definition
High Definition usually refers to 720 or more lines of video format resolution displayed in a horizontal fashion from top to bottom.
SD = Standard Definition (old TV broadcasts)
Standard Definition usually refers to 480 horizontal lines of resolution.
HD and SD refer to lines of video resolution, not aspect ratio (4x3, or 16x9)
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Now that that’s over:
In surgery, I have seen both Storz and Stryker cameras in action. In the side-by-side comparison I saw, both looked good;
The Storz image, although it was 16x9, I did not see the point of it being wide screen since it was a round endoscopy image with a black area that filled in on the left and right. I didn’t see the point of displaying a round image in a widescreen format.
The Stryker signal in a 4x3 aspect ration actually seemed better; I realize that it seemed better because the height of their monitor made the picture bigger that the long narrow 16x9 image by Storz. So, we connected the Storz image to the larger Stryker monitor and discovered that both endoscopy images looked about the same. The Stryker camera white balance seemed a little better; that’s about it.