Wow. You must be an old rep or one of orignal distributors to know the Concept brand. To bad linvawreck doesn't have great managers,products or VP's around anymore.
I was with another orthopedic company and we decided to take a run at buying Concept back in the early 90's. We valued the Concept name in the millions becausee they were known as an innovator and quality company. Zimmer (part of Bristol Myers then) overpaid for the company, and then renamed it with the Linvatec moniker!
Back then Concept wasn't really so innovative, but they were quick to market and their sales group knew the products and procedures better than their competition. We would develop innovative devices and have some doc's try them out, and before we could get them into production, Concept would already have copies in the market. Our customers would then comment about how we copied Concept. That is the value of pushing thru the new products were Concept used to excel! Those knowledgable rep's were important too!