anonymous
Guest
anonymous
Guest
think he meant to say Clonidine, which is an anti-hypertensive drug that be out for 30 years and is used in almost all detox protocols. You will be competing against it for use in patients who will most likely be on something like Vivitrol or Suboxone also. It will be important how your company prices Lucemyra as it will be a tiered, branded drug as well as getting some data on use in patients tapering off opiods. as someone who launched Vivitrol you will be shocked how many "so called" addiction specialist don't believe in medication assisted detox, I hope it has gotten better now than in 2006 when I sold Vivitrol, having to cover 4 states will force you to spend time with those accounts that believe in medication assisted detox vs. trying to convince someone to change their treatment paradigm. Good luck in your launch.