New Co-op marketing Pico with Ortho division


My point is proven....just read through this and you see why this co-op selling crap doesnt work. But the leaders in Fort Worth know better than the rest of us out here.......
 








1. I haven't seen anything about this program except on this message board.
2. I don't need the help of a wound rep on my case.
3. We were going to do this very same thing with the silver dressing and it died before we even got to make any money off of it.
4. $18 a case gets $18 of work. No more, no less.
5. Smith and nephew completely over estimate the value of this for primary total joints. It's a difficult value proposition.
6. This useless division can rob our profits, but they're not going to rob my time.

it's funny that you guys shit on the wound reps. They're the only division that's making money and paying for you to get your asses handed to you by, oh I dunno, every competitor.
 








































You should be lucky we are giving you the opportunity to provide a product like PICO to your docs. Finally a differentiated product for you robots

Go back to your pharma background idiot. 90 percent of my docs do not need Pico for closed incisions. Do you think I want to spend ten percent of my time for a $200 product with 1 doc out of ten while the nervous rep does not know where th sterile field is? Kiss my ass b
 
















The only time I am gonna waste on Pico is when the rep leaves me a voicemail and I listen to it. Pico gonna be very disruptive when your own sales force tells you to shove it as we are. Pick up a stem cell line on the side and you will make 10 times as much as you would wasting time with Pico.
 
















We don't need it. We don't want it. It's such a little amount anyways, not like it's worth the time. Most of us have side lines anyways we make plenty off of. Thanks but no thanks.