anonymous
Guest
anonymous
Guest
Access is going to be so much tougher going forward. I just had a personal appointment with my cardiologist. Huge practice. They used to do daily lunches. They just got bought out by the local university system and now no lunches, no samples, no nothing. This was pre covid. So that was already accelerating as more and more private practices get gobbled up. But doing my readiness report it was discouraging how many of my biggest customers were now completely shutting out reps with no intention of opening back up until covid is gone. And I’m not counting on them opening back up. My cardiologist said now that he’s used to no reps he doesn’t mind it all.
Reps are unnecessary and have been for at least 15-20 yrs. We became caterers for the office cows. Even samples have become nearly unnecessary.
Would you want to listen to an airhead rep pointing at a pad with inane marketing crap? Not me.... I’m bored with the sos after the first call.
Ride this horse until it drops; then on to something else.