Sounds like you all agree that you are peddling large panels that are not medically necessary? And that someone else is "making you do it"? And why did you come to work for a cardio-metabolic lab if you do not believe that disease-state panels are relevant?
I hear and see the difference my (evidently smaller and more reasonable) panels have made in patient care. No one can force me to do anything wrong. As long as CVD is still the biggest killer of males and females, nationally, above all other causes of mortality added together; I have a defensible case for what I sell.
Unfortunately, none of this matters --And I reiterate--None of this matters if we are unable to execute a reasonable, legal and consistent billing strategy across the board so that patients have access. Goodbye OON's. That part of the business is toast. The remaining in-network patients, should you be fortunate and have a large number of them in your geography, can be decent business going forward. Will your HCP's see enough value in what you sell to remain loyal and cleave off those in-network patients for you? Will you renegotiate their panels to make them smaller, using an "increase in shared cost" argument? Overnight, selling this business got way more complicated that it already was. I have no problem telling a bad RD to bite me. However, there is unresolved conflict in my head when it comes to coaching HCP's in their practice of medicine, where they must knowingly insert a sizeable gap in clinical benefit due to the patient being OON. To me, this is where the game gets dicey. For sure, the patients who are OON will not get the same care as one who is in-network.