Customer Disengagement Fiasco

the reason why they want to slash the field force in half is because there are about three times too many of you not working hacks in the field. So they are doing you a favor by not cutting more.

Genentech has always been and will always be a science company and that science happens in SSF, not while you clock out at 2 PM after making your calls.

CS’s had and will continue to have almost zero influence over a doctor’s decision.

I think you are one of the super inflated egoistic individuals who do not respect other co-workers. I am not sure if you ever understand the decision-making process of the HCPS. It involves many steps and bringing the data and the science ( ya the same one you are talking about) to them in their busy life is one of them. The CS's do them. True some do with passion and some do not but the facts remain that the CS's are called salespeople and the science helps them to sell the bottom line of Genentech. Hiring tow or three times to the required number is the poor decision of the senior management who could not understand the future evolvement of the oncology market place. Staying in your safe house of SSF and blaming it on salespeople is the easiest thing you can do so hide there till the fire reaches you and you feel the heat. Take care and I sincerely hope science teaches you humanity as well.
 


















This transformation aka eco-system approach is the direct result of poor forecasting. While all the other companies were buying early phase developmental drugs to fill the gaps, where was Genentech. Poor planning. Can’t blame anyone because they are all gone. My question is, how did they let this happen? Genentech was the leader and now its embarrassing to work for a company that made such poor decisions. The disruption to customers is something a good company attempts to minimize. What are they thinking? The customers are going to lose all their loyalty. Ugh.