anonymous
Guest
anonymous
Guest
I just don't get it. Why not go do your own lunch?
Let's say we have 4 reps that all have responsibility for Enbrel to varying degrees and in varying IC weights. Which makes more sense:
Scenario A) 2 reps who can't get in normally attend lunch with 1 who can. The forth does their own lunch. So we actually call on 2 docs even though the 2 duds are going to enter flawless calls and send out some success stories, or
Scenario B) 3 reps who don't have lunch don't go hustle on their own but rather join 4th on lunch and all enter calls. We actually call on 1 doc.
or, wait for it....
Scenario C). all 4 reps go bust their respective asses and get their own lunches. We actually call on 4 docs. 4 Shots on Goal. 4 chances to arrest our volume decline.
Even if the 3 other reps don't have lunches, then go to a F'ing VA, or CBOC or hospital, or specialty pharmacy or any clinic and try to sell Enbrel, but fore F sake don't try to make me feel guilty about wanting some peace at my own lunch so I can try to sell.
Do you understand this doesn't work. Sure it makes for a good "success story" around collaboration/teamwork/cross functional leadership on any one of 5 weekly teleconferences but it doesn't extend our reach, it doesn't sell more Enbrel and it doesn't build relationships. In fact it poisons them because offices come to know us as, "the lunch where 4 lollipop heads will be there smiling and chirping" trying to sell me on TEMPO a decade later.
I know I am relatively new, but why can't we adopt the Otezla ways instead - just go make a bunch of calls. I kinda wish I could transfer over there.
Let's say we have 4 reps that all have responsibility for Enbrel to varying degrees and in varying IC weights. Which makes more sense:
Scenario A) 2 reps who can't get in normally attend lunch with 1 who can. The forth does their own lunch. So we actually call on 2 docs even though the 2 duds are going to enter flawless calls and send out some success stories, or
Scenario B) 3 reps who don't have lunch don't go hustle on their own but rather join 4th on lunch and all enter calls. We actually call on 1 doc.
or, wait for it....
Scenario C). all 4 reps go bust their respective asses and get their own lunches. We actually call on 4 docs. 4 Shots on Goal. 4 chances to arrest our volume decline.
Even if the 3 other reps don't have lunches, then go to a F'ing VA, or CBOC or hospital, or specialty pharmacy or any clinic and try to sell Enbrel, but fore F sake don't try to make me feel guilty about wanting some peace at my own lunch so I can try to sell.
Do you understand this doesn't work. Sure it makes for a good "success story" around collaboration/teamwork/cross functional leadership on any one of 5 weekly teleconferences but it doesn't extend our reach, it doesn't sell more Enbrel and it doesn't build relationships. In fact it poisons them because offices come to know us as, "the lunch where 4 lollipop heads will be there smiling and chirping" trying to sell me on TEMPO a decade later.
I know I am relatively new, but why can't we adopt the Otezla ways instead - just go make a bunch of calls. I kinda wish I could transfer over there.