Anonymous
Guest
Anonymous
Guest
In lieu of the district teleconferences last week giving all reps bullets on what needs to happen and change immediately I thought it would be appropriate to send the same to corporate.
Attn Corporate,
You can have us working 15 hours a day and calling on every person that does surgery. We can have the greatest clinical knowledge, relationships and even present as well as DJ did in his video. We can call ourselves account managers instead of pharmaceutical specialists until the cows come home and use great verbiage like "in service" instead of breakfast and lunch. Guess what though??? Until you follow the direction below you are not going to see results dramatically different than you have thus far
* Get it stocked in all major pharmacy chains. The Walgreens shipping was BS. Many large territories received none and many that did received it in areas that are not even in relevant areas of their territory. How about in at least 3 Walgreens/ CVS (24 hr) in the MIDDLE of every city.
* Get it in surgical centers and discount it to get it in and you will see the spillover...
* Quit worrying about your margins and discount the shit and get a team to get it on hospital formularies ASAP. You can have great margins but who gives a crap if you have shitty market share.
* Get it on the commercial plans before we hit the 6 mth mark. Aetna already has a step edit and no one is going to meet the criteria of failure on two generics or be bothered w/ post op if this is what is needed soon to get.
* None of this takes a brain surgeon to figure out so what is the problem??????
Attn Corporate,
You can have us working 15 hours a day and calling on every person that does surgery. We can have the greatest clinical knowledge, relationships and even present as well as DJ did in his video. We can call ourselves account managers instead of pharmaceutical specialists until the cows come home and use great verbiage like "in service" instead of breakfast and lunch. Guess what though??? Until you follow the direction below you are not going to see results dramatically different than you have thus far
* Get it stocked in all major pharmacy chains. The Walgreens shipping was BS. Many large territories received none and many that did received it in areas that are not even in relevant areas of their territory. How about in at least 3 Walgreens/ CVS (24 hr) in the MIDDLE of every city.
* Get it in surgical centers and discount it to get it in and you will see the spillover...
* Quit worrying about your margins and discount the shit and get a team to get it on hospital formularies ASAP. You can have great margins but who gives a crap if you have shitty market share.
* Get it on the commercial plans before we hit the 6 mth mark. Aetna already has a step edit and no one is going to meet the criteria of failure on two generics or be bothered w/ post op if this is what is needed soon to get.
* None of this takes a brain surgeon to figure out so what is the problem??????