Anonymous
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Anonymous
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The truth is that the pharma industry died about 5-10 yrs ago when this X or Y generation ass finally got a paycheck bigger than his (well you know what I mean). Companies succeed in bio/pharma because they have a product that can not be duplicated. Decisions are made today based on economics and efficacy. The stupidity of the business is that for the most part it is being led by individuals that actually believe they are at the front of that parade, when actually they are forced to smile with a shovel at the tail end of the parade. They are reverting to call averages, web casts, and lunches to measure performance and have become masters at generating paperwork, and checking off boxes, which has their "professional" sales force sitting in parking lots completing outside of the nearest free wifi hotel all the compliance tests web casts and other bullshit that has no practical meaning, so that their IP addresses can't be tracked back to their home computers. At some point investors should raise hell about the lack of penetration sales and marketing actually has in todays environment. Celgene is much like Amgen, with a product that to date has not seen intensive direct competition, their sales managers think they are gifted, but in reality they are lucky to be riding a wave which will eventually crash and they will have no clue as to what happened to them. They are living in a Hollywood set, a facade of their own creation, hoping stockholders and board members can't see that they are today's blacksmith at the advent of the Model T. The stupidity of the prior poster is in not realizing his position in this evolution, to not realize that this is the final act of what was once a proud, honorable, and effective profession that brought value to physicians and patients. Their micro-managed world filled with self important people of no substance is about to disappear.