Wed call













You do realize that unless you are in a buy and bill situation, there is no sales in pharma. You are an extension of the marketing team. It has become so prescriptive. Reciting verbatims and sending emails based upon an analytical algorithm that every other company is using.

Keep telling yourself that you are selling.
 




You do realize that unless you are in a buy and bill situation, there is no sales in pharma. You are an extension of the marketing team. It has become so prescriptive. Reciting verbatims and sending emails based upon an analytical algorithm that every other company is using.

Keep telling yourself that you are selling.
Buy and bill is not the rep selling anything, either. The clinic buys from a wholesaler and receives their payment from the patient, insurance, or CMS. Unless the rep is conducting the transaction, it is not a sale.