True or False. Good medicine do not need a sales force these days.

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You need reps covering accounts. What is not needed are multiple reps with the same function covering the same accounts and multiple redundant layers of middle management that provide no value and zero accountability micromanaging them.
 




Let’s face it docs are under tremendous pressure to write nothing but generics. I don’t think a primary care doctor would ever Rx a branded med were if not for a rep calling on them.
 








anonymous said:
What we don’t need are managers with us 2 days every month. This job is hard enough to get one person in let alone 2!
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The job is not hard, it's incredibly easy it's middle management that has complicated and made the "Industry" a horrible place to be employed anymore. 2 Day work withs with "Coaching", Micro Management of the "Fake" numbers, Making lists of the same MDs monthly in hopes to implement a new tactic that was done 3 months ago. "Blitzes" that is nothing more than a Keystone Cop Routine. MDs offices that don't see you. Middle Management knows most of the calls put in are "fake". Everyone is playing Pharma Rep and let's face it no one is seeing anyone or actually getting anything done so it's all just a big Fugazi.

And MDs will write Branded drugs w/o Reps. There are thousands of MDs that are not even being called on and they all know the latest information. They all read up on the latest journals information and go to CE events and learn the latest information along w/ talk w/ each other. If you think the only way they are learn is through a drug Rep you are again thinking "Fake Thoughts of your importance".
 




I disagree; if you are a rep than you obviously are not good at your job. A good rep can still move the needle despite all the challenges. I will grant you that many calls don’t produce squat but you have to keep swinging to hit the ball and every so often it can be a home run.
 




anonymous said:
The job is not hard, it's incredibly easy it's middle management that has complicated and made the "Industry" a horrible place to be employed anymore. 2 Day work withs with "Coaching", Micro Management of the "Fake" numbers, Making lists of the same MDs monthly in hopes to implement a new tactic that was done 3 months ago. "Blitzes" that is nothing more than a Keystone Cop Routine. MDs offices that don't see you. Middle Management knows most of the calls put in are "fake". Everyone is playing Pharma Rep and let's face it no one is seeing anyone or actually getting anything done so it's all just a big Fugazi.

And MDs will write Branded drugs w/o Reps. There are thousands of MDs that are not even being called on and they all know the latest information. They all read up on the latest journals information and go to CE events and learn the latest information along w/ talk w/ each other. If you think the only way they are learn is through a drug Rep you are again thinking "Fake Thoughts of your importance".
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Agree 1000's of HCP's are not being called TOTALLY DISAGREE that they are up on new information technology HA..I have to reintroduce concepts ALL THE TIME.
 




anonymous said:
I disagree; if you are a rep than you obviously are not good at your job. A good rep can still move the needle despite all the challenges. I will grant you that many calls don’t produce squat but you have to keep swinging to hit the ball and every so often it can be a home run.
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Agree with this post. We do move the needle. Also agree that we don’t need a manager with for 2 days a month.
 




anonymous said:
True or False. Good medicine do not need a sales force these days.
Salesforce have increasingly become insignificant.
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True. Good meds “ sell” themselves. The me-too drugs need reps....when we heard, “ this is a salesperson’s drug” meaning it’s a dog, we knew it was an uphill battle....but the good was that the bonuses were better.

We all know Drugs on formularies and/ or with T1 status sell, despite rep influence. A true breakthrough or superior drug with a high price still needs a sales people, but not the herds of reps flooding offices and hospitals with marketing crap.
The “ science sell” is all but dead in Pharma. Marketing fluff just turns doctors off.
 




This is What’s wrong with takeda. Small molecule me too pills. Damnit takeda, the majority of your products aren’t even pharmaceutical. but you have the majority of your cafe pharma board arguing about Drugs with patents. Sell all that crap and sell it now
 




anonymous said:
True. Good meds “ sell” themselves. The me-too drugs need reps....when we heard, “ this is a salesperson’s drug” meaning it’s a dog, we knew it was an uphill battle....but the good was that the bonuses were better.

We all know Drugs on formularies and/ or with T1 status sell, despite rep influence. A true breakthrough or superior drug with a high price still needs a sales people, but not the herds of reps flooding offices and hospitals with marketing crap.
The “ science sell” is all but dead in Pharma. Marketing fluff just turns doctors off.
Click to expand...
 




anonymous said:
True. Good meds “ sell” themselves. The me-too drugs need reps....when we heard, “ this is a salesperson’s drug” meaning it’s a dog, we knew it was an uphill battle....but the good was that the bonuses were better.

We all know Drugs on formularies and/ or with T1 status sell, despite rep influence. A true breakthrough or superior drug with a high price still needs a sales people, but not the herds of reps flooding offices and hospitals with marketing crap.
The “ science sell” is all but dead in Pharma. Marketing fluff just turns doctors off.
Click to expand...
 












anonymous said:
True or False. Good medicine do not need a sales force these days.
Salesforce have increasingly become insignificant.
Click to expand...

truntellix isn’t a “me too” is actually a best in class med when you talk to knowledgeable HCPs. Why does it have 1% market share. That’s a marketing and sales force issue!!!
 




anonymous said:
True. Good meds “ sell” themselves. The me-too drugs need reps....when we heard, “ this is a salesperson’s drug” meaning it’s a dog, we knew it was an uphill battle....but the good was that the bonuses were better.

We all know Drugs on formularies and/ or with T1 status sell, despite rep influence. A true breakthrough or superior drug with a high price still needs a sales people, but not the herds of reps flooding offices and hospitals with marketing crap.
The “ science sell” is all but dead in Pharma. Marketing fluff just turns doctors off.
Click to expand...
Me is a speshitty rep & only one needed. All other Is PC and dare drugs all be tier 1.
 








anonymous said:
True or False. Good medicine do not need a sales force these days.
Salesforce have increasingly become insignificant.
Click to expand...

False. Today the job is 50% sales and 50% competencies. We spend valuable sales time dreaming up projects and other insignificant works to meet competencies. We are part time sales and part time special projects. We are at the mercy of the latest and greatest idea.
 








anonymous said:
truntellix isn’t a “me too” is actually a best in class med when you talk to knowledgeable HCPs. Why does it have 1% market share. That’s a marketing and sales force issue!!!
Click to expand...

really? Show me 1 comparative study that was published in a major journal that definitively shows that Trintellix is superior in MDD. Seriously, I would love to see it. There should be one study somewhere! If it’s not out there, it’s a me-too.
 




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