the bottom line is this: ENTs aren't bought into the product, if they were they would use it particularly in cases where it is reimbursed. The company wouldn't have made it at a $100/vial. Docs always complain about price and access when the truth is they really just don't want to use the product. You have to ask yourself why you came to work for otonomy and sell otiprio in the first place? Did you believe in the product? If so, go sell it. If not, then leave and then you can stop complaining. Furthermore, the way the IC is set up you don't have to sell drug so why are you complaining anyway, you are going to make ur bonus.