"Right-sizing" primary care field force

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Anonymous

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What is the right size of primary field force going into 2012? The group I see really squirming are the ridiculous number of DM's that have totally avoided the downsizing in field forces in the recent past. The sad fact is the need for a primary care field force is on a steady, consistent, decline that isn't going away. Is there really a field force needed now? It is all going away in the near future and without product procurement there will be nothing to sell.
 
























Anonymous said:
They have too many managers and directors anyway. They bring nothing to the bottom line except lawsuits. Now look at your reviews where they nail you for bad Tekturna sales.
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That is all managers do is blame everybody else for their problems. It works for awhile and then it bites them in the butt. I think this may be the time.
 






As was stated on another thread...........
Do you really think this was the first the company knew of the ALLTITUDE results? Novartis waited until the last possible date to pull the trigger on the "company directed" promotion hault. They got every last penny they could before the FDA said "either you stop promotion or we pull the drug from the market". Novartis had no choice except to do this and try and save face in the media. Now they are keeping all of us on to do the dirty work of spreading the message about Tekturna and then they will drop over 50% of us like a bad habit. Big Pharma has no feelings or loyalties. These companies are not worried about employees and their families. One thing runs them...profit to the shareholder. The Gen Med business unit now has Exelon Patch and Reclast. How many reps are trained on these drugs, and how many reps are needed to promote them? Not many.
 


















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