- cafead Apr 10, 2024 at 09:32: AM
via Many pharmaceutical companies are losing revenue due to poor customer data management, according to a recent survey from Model N, which helps clients optimize revenue. Specifically, as much as 6% of pharma revenue leaks out in the form of penalties, incorrect pricing and overpaid rebates. And nearly half of the 304 executives who participated in this year’s survey indicated that their membership data management process is inefficient.
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