Well, consider this hypothesis: if the existing reps are indeed not doing well, maybe not getting Q3 commissions due to cash flow issues or maybe not getting enough sales to make quota, they might leave. If existing reps leave for better jobs, then there is a need to hire new reps. It doesn't disprove the claim of the poster above stating that cash is short, in fact it could be a cause for having to replace a lot of reps under this hypothesis.