There is a whole bunch of Director level people that have made a career out of manufacturing crisis. For the new corporate VPs that do not understand the business they are easy prey for these "Oh my God, what a crisis" people.
They are so good at it they will probably copy this post and turn it into some kind of impending crisis. After all someone is saying there is not a crisis which is a crisis because even if there is not a real crisis the fake crisis are what makes the B+L crisis people survive.