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Apparently you haven't heard about the millions John is spending on social networking.  Lilly's current stock price would be no surprise to you if you knew how the Lilly leadership team was spending Lilly resources.  FIPNET focuses away from drug development and expects other non-Lilly resources to do the work while Lilly management takes the credit and the $$$$.  As you can see, FIPNET is the ultimate strategy of FOOLS.  The drop from that patent cliff gets higher and higher each day.