ISF2 reps

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Anonymous

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I was contacted about a position in the Mid-west. How is the initial launch going so far? Is it going better than the hospital launch of Teflaro? Would prefer that position over nursing homes, but that one sounds like a nightmare.
 


















I agree. I'm not a job hopper but I'm looking daily to get out of this division. I don't know who put this together but they should be held accountable. A target list from at least 5 years ago, so you can't see the majority of your targets because they don't exist or aren't in your territory. They want you to do programs every month like it's pharma from ten years ago. Newsflash---Nobody goes to programs but low potential physicians. This is a complete waste of money. If stockholders saw how much money Forest waste on useless programs they would be shocked. Here's an idea, how about the ISF2 sales force collaborates with there local specialty and primary care teams when they do programs and well all try to get physicians to attend rather than everybody doing separate programs in each division. We all share the same physicians anyway.

I'm out of this company ASAP. In 20 years of pharma I've never seen a more poorly run division of a company.
 












Agreed! Had a program last night and the nurses were shoveling whatever they couldn't fit into their mouths into their bags! It was disgusting to watch. Dinner programs are a joke as the decision makers aren't the ones who attend. Forest would save so much money if they got rid of them.
 






Working for Forest is like working for the government. If UR a stockholder u better dump UR Forest stock. This company wastes major amounts of money on these programs with no return. Reps laugh that we still do all these programs like they actually do any amount of good
 






Success in the eyes of Forest. Fly a speaker in (airfare and hotel cost$$$) Have speaker do a dinner program where two of the lowest potential doctors in town show up.
Wake up. Take speaker to big internal medicine clinic and wait in the break room. Doctors come through and apologize to speaker but they are running late.($$$$ Program payday #2 for speaker). Then, I will take speaker to another large Internal Med clinic where only 3/8 doctors come through grab a plate and apologize to speaker but they have to run to the hospital. Now, the speaker made $1750 on the first dinner program, $2,000 on the breakfast, and $2250 on the lunch. Rep is very glad to get 3 programs of the quarter knocked out. Speaker is happy bc he just made $6000 for nothing. Very good business! Really was successful!
 






Anonymous said:
Success in the eyes of Forest. Fly a speaker in (airfare and hotel cost$$$) Have speaker do a dinner program where two of the lowest potential doctors in town show up.
Wake up. Take speaker to big internal medicine clinic and wait in the break room. Doctors come through and apologize to speaker but they are running late.($$$$ Program payday #2 for speaker). Then, I will take speaker to another large Internal Med clinic where only 3/8 doctors come through grab a plate and apologize to speaker but they have to run to the hospital. Now, the speaker made $1750 on the first dinner program, $2,000 on the breakfast, and $2250 on the lunch. Rep is very glad to get 3 programs of the quarter knocked out. Speaker is happy bc he just made $6000 for nothing. Very good business! Really was successful!
Click to expand...

Very funny and very true!
 






Anonymous said:
I agree. I'm not a job hopper but I'm looking daily to get out of this division. I don't know who put this together but they should be held accountable. A target list from at least 5 years ago, so you can't see the majority of your targets because they don't exist or aren't in your territory. They want you to do programs every month like it's pharma from ten years ago. Newsflash---Nobody goes to programs but low potential physicians. This is a complete waste of money. If stockholders saw how much money Forest waste on useless programs they would be shocked. Here's an idea, how about the ISF2 sales force collaborates with there local specialty and primary care teams when they do programs and well all try to get physicians to attend rather than everybody doing separate programs in each division. We all share the same physicians anyway.

I'm out of this company ASAP. In 20 years of pharma I've never seen a more poorly run division of a company.
Click to expand...

This is so true. Remember that the people who put together ISF2 were the same bunch who terminated the industry's most productive LTC salesforce just two years earlier. They had no clue then how LTC worked, and they certainly did not increase their level of understanding before putting together ISF2. The former VP of Institution has NO CLUE how LTC worked. Senior Leaders use terms like LTC Pharmacy and Consultant Pharmacist interchangably, demonstrating their total ignorance. The new VP knew even less about LTC than AZ did when she came on board. The targeting protocol is ass-backwards. Those who are successful in ISF2 are doing based upon their prior experience and contacts - not the Corporate POA.

Forest's approach to LTC has been so screwed up over the past few years. At best, it demonstrated Executive Management's incompetence. At worst, the deceitful comments made during investor calls on this topic were criminal. It's an embarrassment.
 






I like that I'm supposed to see 80-90% of a call panel that doesn't exist, and find places to do programs and they want NO excuses! We can't tell you about the challenges because all they are is excuses huh! Get me the hell out of here!
 






Hopefully Fred H will hurry up and lean out the organization to make it look good to be sold off. I pray that he starts with LTC division so I can get out of this place.
 












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